Job closed.
Job Description
Come Change the Travel Sector!
ZEN Rooms, one of the fastest-growing startups in Southeast Asia, is searching for a Head /Senior Manager, Performance Marketing to lead customer acquisition across ZEN Rooms portfolios in SEA
About the Role
- The Head /Senior Manager, Performance Marketing would be responsible for shaping, driving, and scaling paid customer acquisition for ZEN.
- Support the marketing team by driving creative and efficient customer acquisition and profitability plans across a variety of channels.
- Ideate, Create, Develop, Execute own performance marketing ideas aligned with the initial business plan
- Manage and oversee performance marketing data across SEA in channels such as Social, Search, Affiliate, Meta, Paid, etc
- Improve and experiment with marketing campaigns through A/B testing, conversation rate optimization, and re-engagement activities.
- Collaborate with the people from Engineering and Analytics teams to design and build data systems that improve attribution, the efficiency of marketing spend and overall customer lifetime value
Minimum Qualifications
Academic/ Work Background
- 5-7 years of growth marketing experience in multiple marketing channels with the use of tools such as PPC/Paid Search/SEM
Mindset
- An enthusiastic and innovative approach to acquisition with the ability to communicate results, key learnings, and areas of opportunity.
- Demonstrates ability in planning short & long term campaign initiatives and strategies
- Equipped with high intensity and energy to adapt in a fast-paced environment
- Has a think-out-of-the-box attitude and mindset in solving numerous problems encountered
Skillsets
- Has a bias in having analytical and data-driven solutions and results
- Expert with using and utilizing business tools such as PowerBI/Hotjar/Dynamic Yield/etc.
- Demonstrates digital mastery in the use of Google AdWords, Facebook Ads, etc. (certifications preferred).
Perks and Benefits
- Free Lunch or Snacks
- Medical / Health Insurance
- Paid Sick Leave
- Employee Discounts
- Paid Vacation Leave
- Flexitime
- Maternity & Paternity Leave
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Often
- Office Address
- Makati, Metro Manila, Philippines
About ZEN Rooms
Join us to build the tech future of travel!
ZEN is a travel technology group for Southeast Asian hoteliers. We provide state-of-the-art technology solutions to help our clients grow revenue, automate operations and deliver excellent guest experience. Our portfolio consists of top SaaS products and services: AI-driven Revenue Management system, Asia’s #1 property management systems, local B2B and B2C distribution platform, and growth-driven marketing solutions.
The pandemic has accelerated the growth of internet economy, however innovation in hospitality tech has been lagging behind for years. We are on a mission to close that gap and revolutionize travel and hospitality in Asia. Currently, thousands of hoteliers and travelers trust us and our products. Together with over 200 colleagues from 10+ countries, we are on the path to be the #1 hospitality group in Southeast Asia by the end of the year!
We are proudly backed by leading investors, including the #1 Korean travel group Yanolja (itself backed by Booking Holdings) as well as Rocket Internet (behind multi-billion dollar startups such as Lazada, FoodPanda).
Are you ready to build the future of hospitality in Asia?