Job closed.
Job Description
- Identify, develop, implement, and refine consumer focused lifecycle & retention marketing strategies.
- Leverage marketing automation and message personalization to establish more relevant, effective user communication ecosystem.
- Assist campaign management of various in-house marketing channels across all of Tokopedia Business Units to ensure all campaigns are aligned and well implemented.
- Actively monitor and analyze campaign performance at scale by utilizing various growth, marketing, and analytical tools.
- Design and execute rigorous testing to achieve greater campaign results.
- Produce reports and/or any additional supporting documents of all levels to outline actionable insights relative to the channel(s) and campaign(s) strategies he/she executed.
- Work with team members and strategists to create innovative and effective digital channel optimization strategies.
- Regularly conduct external research to gain insights across the industry landscape.
Minimum Qualifications
- Minimum 1 years experience in a digital marketing role.
- Strong understanding of the Customer Journey Experience.
- High caliber analytical skills, data-driven and delighted with statistical analysis and figures.
- Ability to consistently produce quality output and meet tight deadlines in a high pressure, agile working environment.
- Outstanding communication skills, collaborative spirit, delighted to work with other stakeholders (Marketing, Business, Product, Leadership).
- Meticulous and detailed person with strong organization skills.
- Aspired to possess the technical skills and specializations of Digital Marketing.
- Proficient in spoken & written English.
- Experience in any of these specializations is a plus:
- Google Analytics
- HTML & CSS
- Microsoft Excel
Jobs Summary
- Job Level
- Entry Level / Junior, Apprentice
- Job Category
- Media and Creatives
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Sometimes
- Office Address
- South Jakarta, DKI Jakarta, Indonesia
About Tokopedia
Tokopedia is an Indonesian technology company with a mission to democratize commerce through technology. We are the leading marketplace in Indonesia; we encourage millions of merchants and consumers to participate in the future of commerce.
Our vision is to build an ecosystem where everyone can start and discover anything with ease.
We are holding to these three principles that drive us forward. We call them our DNA, the traits that embody who we are as Tokopedia Nakama: Focus on Consumer, Growth Mindset, and Make it Happen, Make it Better