Senior Marketing Manager
SM Retail, Inc. - Corporate
- Pasay, PhilippinesBuilding F Jose W Diokno Boulevard Mall of Asia Complex, Pasay, Metro Manila, PhilippinesPasayMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
- Develops local marketing plans and manages execution to achieve business goals.
- Develops special marketing programs as assigned by SBU Marketing Head and manages Chainwide implementation.
- Develops local store marketing plans for the zone (based on local profiles & shared learnings from other zones) and manages deliverables for timely and correct implementation.
- Coordinates with various support groups in head office to process requirements for marketing activities (follow up creative requests with artists, promosys encoding, etc.).
- Controls and tracks spending for all local store marketing activities to ensure that everything is within approved budget levels.
- Manages the implementation of LSM projects through the Branch Marketing Managers.
- Evaluates performance and determines their training needs for appropriate action.
Minimum Qualifications
- Minimum of eight-year work experience in the field of Marketing.
- Experienced in developing and executing local marketing plans.
- Strong analytical and planning skills.
- Good communication and presentation skills.
- Excellent problem-solving skills.
Perks and Benefits
- Paid Holidays
- Paid Vacation Leave
- Paid Sick Leave
- Retirement Benefit Plans
- Life Insurance
- Medical / Health Insurance
- Employee Discounts
- Mobile Phone Discount
Required Skills
- Organizing and Planning
- Analyzing Data
- Brand Management
- Pricing
- Market Research
- Decision-Making
Preferred Courses
- Business Administration [Marketing & Advertising Management]
- Marketing
- Business Administration [Marketing]
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Once in a while
- Office Address
- Building F Jose W Diokno Boulevard Mall of Asia Complex, Pasay, Metro Manila, Philippines
About SM Retail, Inc. - Corporate
SM Retail, Inc. operates the Philippines’ largest chain of retail stores for local and international brands. It is a subsidiary of SM Investments Corporation which carries a diversified business portfolio covering real estate development, banking, finance and investments.
SM’s deeply-rooted retail market presence in the Philippines started when its founder, Henry Sy, Sr., opened the first ShoeMart Store in 1958 in downtown Manila; offering a wide variety of shoes sourced locally and overseas. His innovative approach to customer service helped build a highly recognized brand which, in turn, enabled ShoeMart to grow and evolve into a full service department store; leading to the evolution of its name into the iconic brandname ”SM.”
Today, SM Retail, Inc. is a significant player in home furnishings, fashion and food retail. It manages The SM Store (formerly known as SM Department Store, which has over 60 stores strategically located in key cities throughout the country and carries a wide range of apparel, accessories, houseware, general merchandise and lifestyle products), SM Markets and Specialty Retail businesses which include several prestigious local and global retail brands.
SM Retail, Inc. has ownership over SM Supermarket, SM Hypermarket, Savemore, Walter Mart Supermarket and Alfamart, collectively known as SM Markets. It currently has over 830 stores in food retail.
SM Retail, Inc. operates leading local and global retail chains including SM Appliance, Ace Hardware, Toy Kingdom, Baby Company, Our Home, Crate & Barrel, Forever 21, Miniso, Homeworld, Watsons, Kultura, Sports Central, Pet Express, Body Shop, Uniqlo, Bata and other specialty stores. With more than 1,300 outlets, the specialty retailing business covers food, household appliances, DIY, furniture, apparel, footwear, pharmaceuticals/cosmetics, fashion and lifestyle.