Marketing Executive | Onsite
Healthy Options, Corp.
- Quezon City, Philippines2/F, 2/F Topy's Place Bldg. 4, Economia St. Cor. Calle Industria, Bgy. Bagumbayan, Libis, Quezon City, Metro Manila, PhilippinesQuezon CityMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
Translates strategic direction into brand plans and effective tactics to ensure positive brand progress and development.
Essential Duties and Responsibilities
- Champions brand image, brand health and positioning:
- Implements all advertising and marketing communications efforts across all consumer touchpoints: from traditional media to PR, in-store and online among others
- Creates content and manages overall communication direction for all digital assets of the brand
- Answers social media and email inquiries
- Oversees direction of digital ads together with Digital Marketing Executive
- Manages relationships with agencies and suppliers
- Analyses potential strategic partner relationships for company marketing
- Provides key insights on wine trends for promotions & buying consideration
- Creates annual Marketing Plans together with the team
- Manages all initiatives including tastings or event, winemaker dinners and other media-related programs.
- Assists in promotion and advertising of Wine Story Academy classes, which includes, but not limited to, content creation and social media platform management.
- Plans, initiates, and implements all Retail Merchandising initiatives, including promotions mechanics, packaging requirements, and other in-store requirements and collaterals
- Oversees annual Marketing Budget
- Measures and reports performance of all marketing campaigns, assess against goals
- Provides in-store support to frontline
- Releases communications to Frontline/Private Client Executive regarding new initiatives, vintage releases, price changes (non-wine items) and brand positioning updates
- Custodian of all marketing materials (packaging & supplies, glassware, accessories & books)
- Handles sourcing and ordering of non-wine inventories including other food and drink consumables
- Assists in packing and coordination of dispatch for online orders
Minimum Qualifications
- Bachelor’s Degree from a reputable university
- At least 3-5 years’ professional experience in related field
- Proficient in basic business software applications
- Relevant product and industry knowledge (luxury branding; wine)
- Personally driven and interested to learn more about wine
- Highly strategic, comfortable working with numbers and doing business analytics. Possesses an entrepreneurial drive.
- Presents in an impressive, confident, and convincing manner using high-impact visuals and data. Communicates in a very professional and succinct manner
- Has extensive experience doing project management and cross-functional relations
- Passion to push higher levels of wine appreciation and achieve more for brand
- Curiosity and Creativity to innovate for brand development and growth
Perks and Benefits
- Medical / Health Insurance
- Paid Sick Leave
- Employee Discounts
- Performance Bonus
- Paid Bereavement/Family Leave
- Life Insurance
- Paid Vacation Leave
Required Skills
- Brand Management
- Digital Marketing
- Marketing Communications
- Communication Skills
- Content Marketing
Preferred Courses
- Marketing Management
Jobs Summary
- Job Level
- Entry Level / Junior, Apprentice
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Always
- Office Address
- 2/F Topy's Place Bldg. 4, Economia St. Cor. Calle Industria, Bgy. Bagumbayan, Libis
About Healthy Options, Corp.
Healthy Options is the first and largest all-natural and organic products retailer in the Philippines,
specializing in premium and natural food and health products.
Established in 1995, we have grown to expand our organization, creating three other equally passion-driven brands: Bow and Wow, our niche market for cats and dogs; Wine Story, a fine and rare wine retailer; and Planet Grapes, an upscale wine shop and restaurant that caters to the new generation of wine lovers.
We’re looking for the best talent who can help take our business to the next level, all while having fun and helping the world at the same time. If you believe you have what it takes, feel free to browse through the different job openings we have and see where you can fit in!