Marketing Executive  

Key Responsibilities:

● Develop and scale marketing collateral, including pitch decks, client testimonials, and
amplify marketing content via numerous channels:

• Corporate Identity: Help migrate marketing collateral from Microsoft Office into Google Suite file formats.
• Client Testimonials: Develop an evergreen client-testimonials capture and use strategy.
• Content Marketing: Utilizing case-studies, sample works, and client testimonials,you will co-author and deliver a strategy for newsletters, email, and social media.
• Website: Following an imminent website re-launch, maintain and update regular new content on site.
• SEO / SEM: Working within Group directive to drive VMGD SEO and SEM strategy.
• Digital Ad: Conceptualize and prepare creative briefs for digital ad campaigns and sizzle reels.
• CRM: Work within CRM to automate sales and marketing sequencing.
• Tradeshows & Events: Seek and coordinate relevant events for sales team to be a part of.
• Cross-Sell: Develop content for the Group sales team to utilize in generating cross-sell opportunities
• Digital Samples: Maintain the healthy refresh of new samples into our digital asset management system.

● Responsible for tracking and maintaining the marketing budget and KPIs.
● Work closely with the sales team and CS team to develop sales-oriented marketing
support including cross-selling collateral and tradeshow/event coordination. We will be
looking to iterate this strategy into other markets, including the UK and Australia
following on from our success in North America.

Key Requirements:

• A minimum of 3 to 5 years of experience working in B2B or B2C marketing.
• General knowledge of CRM, Google Suite, LinkedIn, and other social and digital advertising channels.
• Knowledge of PC and Mac Office apps including Excel, PowerPoint, and word processing docs.
• Knowledge of InDesign is a plus, but not a must.
• Experience with copywriting for email, social, digital, and web.
• Knowledge of or experience in using WordPress is preferred.
• With your team being based in the US, Australia, New Zealand, India, Singapore and Philippines, you MUST be a self-starting, independent worker.
• You will learn and be trained to further yourself with this job and develop into a well-rounded digital marketer and manager within 2 years.
• Be a critical thinker, a problem-solver, with a can-do attitude
• Be a good communicator, and a willingness to hop on a video chat to meet with your team.
• Be very detail-oriented, as well as clear, thorough, and timely with all communications. Know how to prioritize effectively

Performance-based opportunities for growth and advancement

Company-provided equipment

Regular work hours, Monday - Friday work schedule

Temporary WFH / Hybrid setup