Content/Copywriter  

We are looking for a creative content/copywriter who will help us to create relevant content for our brands.

Key Responsibilities:

• Create on-voice and write compelling content for the brand across all platforms (social, email, collaterals, blog, web, mobile)
• Tailor the content and style of writing assignments according to their purpose and make sure that content is aligned with the brand voice, style, and tone
• Understand the target audience and their interests to effectively create content that users will be able to relate
• Identify interesting and fresh angles every time for an article or post (online and offline)
• Write effective call-to-actions that will result in user engagement and conversions
• Assist in writing business pitches/proposals
• Generate topics that are engaging and will boost site traffic, mobile app installs and conversions
• Gather information and research insights for your articles through interviews
• Contribute creative ideas and insights to regular brainstorming sessions
• Ensure that all content information is accurate, verified and does not violate any laws
• Publish content on all digital platforms used, taking into consideration the days for scheduling
• Write and edit blogs (micro copy for app/web, copy/messaging for emails, articles, and other social media platforms)
• Schedule articles and social media posts
• Keep an open mind and constructively accept feedback from team members
• Perform keyword research and write SEO optimized content for blog articles, web pages, social media, and other digital platforms
• Enhance organic traffic through content and SEO tactics
• Place keywords appropriately in articles
• Ensure web pages are filled with optimal keywords and implement white hat tactics
• Perform other duties that may be assigned from time to time

What we're looking for:

• Hungry to learn
• High attention to details
• Analytical
• Proactive
• Organized
• Team player
• Excited to try out new things
• Flexible

Requirements:

• Graduate of Mass Communication, Advertising, Journalism, Marketing or other related courses
• Must have a writing portfolio
• Excellent communication skills (English)
• Must have knowledge and experience in CMS
• Must be proficient in SEO and how to execute it
• Working knowledge on blog creation and tools
• With at least 3 years of experience in copywriting/ editing/ marketing
• High aptitude for proper writing technique, including spelling, punctuation, syntax, and grammar
• Have experience in copywriting, editing, writing, advertising, digital marketing, digital content production
• Open minded and can work with a team
• Can write on various media: emails, blogs, social media, reports, etc
• Work experience in the medical industry/ travel industry/ startup is a plus
• Willing to work in Chino Roces Ext. Makati
• Can start to work ASAP