SEM Campaign Strategist  

ROLE STATEMENT:

SEM Campaign Strategist – is responsible in managing and implementing of strategy for SEM campaigns on Google and Yahoo! to meet clients’ business objective.

REPORT TO:

Director, Search Marketing

KEY RESPONSIBILITIES:

• Recommend strategy for SEM campaign and search engine optimization (SEO) projects.
• Preparation of media plan and presentation.
• Account/Campaign set up, keyword research and creation of ad creatives.
• Optimize campaign to reduce cost per acquisition and generate more ROIs for clients.
• Review and raise initiatives to improve conversion for clients’ campaigns.
• Generate reports for clients’ campaigns.
• Training and mentoring for search and sales team.
• Responsible for special projects as assigned.

EXPERIENCE & SKILLS REQUIRED:

• At least 2 years of experience in advertising, digital marketing, search marketing or a related field.
• A diploma/degree in business/marketing or a related field preferred.
• Google Adwords certified preferred.
• Excellent written and verbal communication skills.
• Experience in understanding needs of customers and delivering innovative solutions.
• Possess great problem solving skills.
• Strong passion in the Media/Online Marketing industry.
• Candidate who excels in role will be given opportunity for promotion to Head of Search Marketing.

To apply, please send your resume with photo attached, and kindly state your current/expected salary to hr@oom.com.sg

• Strong analytical and planning skills;
• Good communication and presentation skills;
• Excellent problem-solving skills;