Head of Marketing  

The Head of Marketing will build the brand of all Lamudi business entities as the go-to platforms for anyone who wants to buy or sell properties.

Responsibilities

Management + Strategy

• Management of the marketing, graphic design + social media teams
• Responsible for the overall offline marketing strategy of the company
• Identification of relevant channels to market Lamudi towards brokers or buyers
• Conduct market studies + regularly do analysis to better understand the market
• Creation of monthly marketing budget + quarterly marketing plans
• Reports on results of marketing efforts to managment

Event management

• Organization + management of all events in which Lamudi participates
• Negotiation of rates with events and suppliers
• Design, procurement and distribution of marketing collaterals
• Responsible for sale of events through own sales + coordination with sales team

Branding, partnerships

• Identification, design and planning of any brand communications
• Forming partnerships with third parties to create joint promotions/events

Social media, Content, Magazine + B2B Marketing strategies

• Create and execute customized Marketing strategies for B2B clients Management, execution + performance analysis of all social media channels
• Co-responsible for planning, printing and distribution of magazine
• Responsible for content of Email Newsletters (customers, brokers, internal)

Requirements

• Previous experience as a Marketing Head or similar role
• Hands-on experience in developing and executing marketing strategies
• Direct management experience in managing teams
• Proven ability to manage budgets
• High competence in project and stakeholder management
• Excellent leadership and organizing skills
• Analytical and creative thinking
• Up to speed with current and online marketing techniques and best practices
• Excellent interpersonal, written, and oral communication skills.
• Professional and proactive work ethic