Content Writer  

• Responsible for the overall content and press release plan for Astoria Hotels and Resorts
• Strategize and execute content campaigns in line with the overall corporate direction
• Liaise and coordinate with partners to ensure maximum reach for each project
• Build and maintain a database of local and international publishers, media outlets, and key influencers
• Coordinate and execute awards applicable to Astoria Hotels and Resorts
• Creating Digital Marketing Strategies for several brands.
• Understand the needs and demands of specific market segments.
• Strategize and co-create on the relevant content to be published on social media and other digital media.
• Synergizes with the Social Media Manager, and Copywriter, to create a better strategy for the department.

• College Graduate
• 2 - 3 years of related work experience
• Excellent English communication skills
• In-depth understanding of Content Marketing
• Versatile in tailoring speedy solutions to content tasks
• Proactive and assertive
• Presentation of campaign portfolio is a plus

Required Skills

• Content Writing
• Copywriting
• Sales and Marketing Knowledge
• Feature Writing
• Marketing Communications
• Content Marketing
• Public Relations (PR)
• Facebook & Google Analytics skills
• General knowledge of SEO/SEM, Social Media, Online advertisement
• Presentation/report building experience
• Leadership skills
• Strong analytical and planning skills
• Excellent problem-solving skills