Freelance Copywriter  

Job Description

Affinity Express, part of the Ayala Group of Companies, is looking for Copywriters to join our team!

• The associate copywriter is responsible for generating original copy that promotes a client’s product or service and grabs the attention of the target audience. This can include writing for social media, creating sales pitches, straplines, slogans, jingles and scripts.
• Understand the work instructions and interpret the client’s requirements and core messages
• Get familiar with the product, target audience, and competitor activities in the market
• Brainstorm ideas and concepts for the visual and wording
• Write various copy options which may be presented to the client
• Accept copy changes from an editor and modify copy until the client is satisfied
• Be accountable for checking all the content being advertised is truthful and complies with codes of advertising practice
• Check and proofread one’s own work in terms of spelling, grammar, and content before submitting the output to the copy editor

Minimum Qualifications

You should have:

• Bachelor's degree in Journalism, Communication Arts, Mass Communication, and other related courses
• Experience in copywriting
• Willing to work on shifting schedule
• Excellent verbal and written communication skills
• Outstanding ability to think creatively, strategically, and identify and resolve problems
• A team player and able to work well in a collaborative environment
• Adapts well to a fast-paced working environment
• Should have at least 10 MBPS of internet connection