Branded Entertainment & Partnerships Manager | For pooling

ABS-CBN Corporation

Quezon City, Philippines
ABS-CBN Mother Ignacia Street, Quezon City, Metro Manila, Philippines
Quezon City
Metro Manila
Philippines
Philippines
Penuh waktuFULL_TIME

Berakhir 4 years ago

2020-08-30T16:00:00+00:00

Ditutup.

Deskripsi Pekerjaan

Manages marketing, media planning, budgeting and buying campaigns for ABS-CBN and its subsidiaries.
Develops creative and effective integrated marketing promotional campaigns that achieve business and communication goals
Understands brands, derives relevant and deep insights about the market and determines the strategic use of multimedia touchpoints.
Preferably with digital marketing and digital media planning experience with the ability to develop digital campaign plans including all aspect of digital media and align with overall integrated marketing strategy.
Develops and executes results-oriented marketing plans across various channels such as paid search, performance display, affiliate marketing, paid media and re-targeting.
Works closely with ABS-CBN’s key advertising clients and agency partners in developing and implementing customized integrated above the line and media solutions that support clients’ campaigns and brands.
Keeps up-to-date on digital marketing trends and developments, including attending conference and industry events.
Understands and analyzes marketing KPIs, develops scorecards and reports on results and key initiatives to senior management and other stakeholders.
Able to lead and inspire the creative process.
Able to deliver clear, effective and professional presentations.
Able to turning ideas into reality through efficient and careful planning, organizing and working with resources and different team players while keeping an eye on the objectives of the project.

Kualifikasi Minimum

Candidate must possess at least a Bachelor’s/College Degree in Marketing, Business, Public Relations, Communications, Advertising, or equivalent
With substantial experience in brand management or any of the related fields in the areas indicated above
Notable organizational skills, can steer projects and manage people
Time management, interpersonal/ communication skills, organizing skills, and problem-solving skills are essential as much as customer service and sales skills
Must have a good command of the English and Filipino language.
Preferably with digital marketing experience, up to date on trends and developments in the market

Keahlian yang diperlukan

Relationship Management
Brand Management
Marketing Communications
Events Management

Jurusan yang Diminati

Marketing
Advertising
Business

Ringkasan Perkerjaan

Tingkat Posisi: Mid-Senior Level Manager

Spesialisasi: Sales and Marketing

Persyaratan tingkat pendidikan: Lulus program Sarjana (S1)

Respon rekruter ke lamaran: Always

Alamat Kantor: 10/F, ABS-CBN Mother Ignacia Street, Quezon City, Metro Manila, Philippines

Industri: Entertainment / Film / News and Current Affairs / Public Service / Publishing / Digital, etc.

Lowongan: 3 lowongan dibuka

Situs: https://careers.abs-cbn.com/

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Tentang ABS-CBN Corporation

ABS-CBN is considered one of the country’s leading media and entertainment companies, with service offerings across the different platforms of media, servicing a wide array of customer segments. As an organization, ABS-CBN affirms its mission of being in the service of the Filipino and all of its stakeholders worldwide. The company is driven to pioneer, innovate and adapt as it continues to provide information, news and entertainment that connects Filipinos with one another and with their community - wherever they may be. ABS-CBN is firmly committed to pursuing excellence. ABS-CBN’s line of businesses include: • Content Production and Distribution is comprised of content exhibition on free terrestrial television (TV), cable channels and on-line streaming platforms; global operations; films or movies; music; narrowcast; digital; print and on-line publications; and live events and concerts. • News and public affairs programs; News delivery platforms • The company delivers television programming outside of the Philippines to over 3 million viewers in North America, the Middle East, Europe, Japan, Australia, Canada, and other countries in Asia, through the internet and the Company’s global distribution platform, TFC, using DTH satellite service, cable television channels, IPTV, mobile applications and video streaming services. • Films • Music • Digital • Live events and concerts • Cable and broadband Teams working in ABS-CBN live out these core values, collectively called “The Kapamilya Way”: • Service Orientation • Meritocracy • Excellence • Teamwork and Partnerships • Teaching and Learning • Honesty, Integrity, and Respect

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