Brand and Product Marketing Senior Manager
TaniHub Group
- South Jakarta, IndonesiaSouth Jakarta, DKI Jakarta, IndonesiaSouth JakartaDKI JakartaIndonesiaIndonesia
- Full timeFULL_TIME
Job Description
Are you excited by the prospect of building world-class brands and digital products while at the same time contributing significant positive impact to society through the agricultural sector? At the Tanihub Group, South-East Asia’s largest agri-tech startup, we strive to enable better lives for Farmers, drive the backbone of Indonesian economy, reduce food waste across the value chain and delight households with high-quality and affordable groceries, fruits, vegetables, poultry, seafood. If your answer is YES, this is the perfect role for you.
What You Will Do:
- Craft the Brand Strategy and Marketing Mix with the senior leadership team.
- Build the marketing roadmap and develop winning marketing campaigns.
- Lead & scale up the implementation of the various marketing campaigns plans in an end-to-end manner (plan, execute, monitor, report, refine).
- Collaborate closely within a cross-functional team (with Growth, Product, Commercial, Operations, Finance, Legal, etc).
- Lead a diverse team of creative specialists, social media specialists, copywriters, and brand activation specialists to deliver breakthrough creative output with compelling communication points that drive key branding, engagement, and business metrics.
- Manage marketing budget, people budget and other expenditures to achieve OKRs/KPIs effectively and efficiently.
Minimum Qualifications
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Must-Have:
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Have at least 5 years of full-time experience in brand management and/or product marketing in Indonesia
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Have managed at least 2 full-time, direct reports in brand management and/or product marketing team(s)
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- Bonus points:
- Have worked in large multinational FMCG / consumer products companies.
- Have experience in the e-commerce (B2C and/or B2B) sector.
- Have experience with the Groceries category.
- Have worked at top-tier Technology companies or Startups.
Perks and Benefits
- Medical / Health Insurance
- Medical, Prescription, Dental, or Vision Plans
Required Skills
- Creative Thinking
- Organizing and Planning
- Business Development
- Marketing Communications
- Advertising
- Content Marketing
- Creativity
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Once in a while
- Office Address
- South Jakarta, DKI Jakarta, Indonesia