Marketing Content Writer  

Job Summary:

Our company is in need of a talented Content Writer to create compelling blog posts, white papers, product descriptions, social media content and web copy. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. The ideal candidate should have a proven track record of producing pieces that increase engagement and drive leads. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. The successful candidate should also be detail-oriented and committed to meeting tight deadlines. Preference will be given to those with experience in the legal or regulatory sector, a background in a job involving a lot of writing (e.g. journalistm), a trong writing portfolio, bachelor’s degree and relevant work experience.

Responsibilities:

• Create content marketing campaigns to drive leads and subscribers Use SEO best practices to generate traffic to our site
• Regularly produce various content types, including email, social media posts, blogs and white papers
• Actively manage and promote our blog, and pitch articles to relevant third-party platforms
• Develop an editorial calendar in conjunction with our in-house SEO optimization team
• Edit content produced by other members of the team
• Analyze content marketing metrics and makes changes as needed
• Collaborate with other departments to create innovative content ideas

Professional Qualifications:

• Bachelor’s degree in Law, English, Journalism or related field
• Legal work experience and/or a strong understanding and interest in Indonesian laws and regulations
• Must have a strong ability to conduct independent research online on challenging legal or business topics
• Knowledge of digital marketing tactics, including SEO, email marketing and web analytics
• Excellent writing skills in both English and Indonesian, as well as the ability to communicate and collaborate effectively
• At least three years of experience writing for a B2B audience
• Experience using Squarespace preferred

Personal Traits:

• Strong attention to detail
• The ability to consistently meet tight deadlines
• Someone who thrives in an open, honest and transparent culture and is comfortable with receiving feedback to help them improve their work