Search Engine Marketing (SEM) Specialist
PawnHero Philippines
- Taguig, Philippines7F W Global Centre, 30th corner 9th, Taguig, Metro Manila, PhilippinesTaguigMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job Description
We are looking for talented Digital Marketing Specialists to join our growing team and work on very exciting venture backed Fintech startup.
As the Digital Marketing Specialists, you will be tasked to come up with digital marketing strategies with the goal of increasing traffic and conversion. This involves tracking and analyzing data from Google Analytics, working closely with the Graphic Designer and the Development team to create campaigns, create elaborate reports on campaigns, identify and implement strategies for increasing site traffic through organic search listings without being blacklisted, monitor organic search rankings to increase traffic and sales, keyword research, and other digital marketing-related tasks.
Tasks and Responsibilities:
- Manage online campaigns on both Google and Facebook.
- Create reports and forecasts on campaigns.
- Conceptualize digital marketing campaigns.
- Manage Google and Facebook accounts.
- Keep pace with Social Media and Digital Marketing Industry trends.
- Assist in layout of web pages.
- Analyze website strategies and translate qualitative or anecdotal data into recommendations and tactics for revising the strategies.
- Research keywords.
- Communicate to team and management on project development and results.
Other requirements:
- Contribute to the team's general knowledge of best practices for customer service and customer relations.
- Make recommendations according to customer’s needs of the product or service
- Work with a team for a common goal and learning new things.
- Contribute to continual improvement by suggesting improvements to customer experience.
- Continually maintain working knowledge of all company products, services and promotions.
Minimum Qualifications
- Experience in Digital Marketing, Search Engine Marketing (SEM), Search Engine Optimization (SEO) and handling Google AdWords accounts.
- Knowledge and proficiency in SEM Tools - Google Analytics, Google Tag Manager, Google AdWords, and Facebook Ads.
- Knowledgeable in determining which Google product to use for certain campaigns.
- Advanced MS Office skills – especially Excel.
- Advanced Business English.
- Attention to detail.
- Ability to foresee digital trends.
- Ability to multitask effectively.
Perks and Benefits
- Medical / Health Insurance
- Employee Discounts
- Transportation Allowances
Other
While the above are important to be able to do the role, we also place a high importance on getting the right people to be a part of our company and look to acquire talent that will play a long-term role in our continuing success. Some key personal skills / attributes that we look for are:
- Likeable – We are still a small focused team, you must be a good team player
- Approachable – You may work with more junior resources who will be looking to learn from you, as well as you learning from others
- Driven – You will bring the same approach to your work and to your career, always striving to improve and be the best that you can
- Be assertive; work towards 100 percent customer satisfaction, you will always strive to deliver the best customer service and deliver a “Wow!” experience
- Pragmatic – You will be able to prioritize and ensure that you meet the key goals
- Positive – You have a can-do attitude and are always able to work with those around you to solve problems
- Empathetic – You have an understanding of others and are able to adapt your style to achieve the best from your interactions
- Passionate – You are dedicated and single minded when pursuing a goal, you work in a discipline that you love
- Long hours - You understand that building something from scratch requires a lot of hard work and sometimes extra hours which come in hand with free food and drinks ;)
Required Skills
- Google Analytics
- Creative Thinking
- Medical Industry Knowledge
- Facebook Ads
- Google Adwords
- Action Planning
Jobs Summary
- Job Level
- Associate / Supervisor
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Always
- Office Address
- 7F W Global Centre, 30th corner 9th, Taguig, Metro Manila, Philippines
- Industry
- Pawnshop
- Website
- https://www.pawnhero.com