Marketing Manager | Taguig
Kalibrr Talent Services
- Taguig, Philippines, , Taguig, Metro Manila, PhilippinesTaguigMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
Objective:
- Should be fun and creative
- Lead the team and activate Marketing initiatives, that are beneficial to the brand
- Takes the lead and full accountability in planning, implementing, and evaluating Sales and Marketing plans to attain sales revenues and customer patronage of assigned brands.
Function:
- Market Analysis
- Lead market research studies for better understanding of consumers including consumption habits, motivators, and barriers
- Regularly conduct store visits to identify possible opportunities for each store
- Regularly review competitive offering, pricing, and activities
- Strategic Planning
- Lead portfolio management: review acceptability of current products as well as lead development of possible new offerings
- Brand Development
- Deliver sales revenues based on Average Daily Sales target
- Handle PR and digital properties (e.g. FB, IG in close coordination with Digital Agency if needed) as lead vehicles for driving awareness and relevance
- Plans, coordinates and execute all approved programs including Local Store Marketing Plans based on store needs (TC/AC driver)
- Works closely in coordination with the operations personnel who are handling branches to ensure swift and correct execution of LSM
- Develop sales plan to bring products closer to consumers and augment sales from store operations (e.g. Corporate Tie-Ups, Events, Delivery)
- Lead development and deployment of marketing collaterals needed
- Marketing Budget Management
- Prepare Sales and Marketing expense budget and monitors actual spending based on approved programs
- Prepare Sales and Marketing work plans that will drive sales while maintaining profitability (Flow Thru Profit / FTP)
- Brand Performance Monitoring
- Prepare weekly sales report and identify performance drivers of stores to help develop programs that can drive sales
- Update and analyze results of programs to establish effective news of programs as well as identify possible improvement
- Attend regular management meetings
Minimum Qualifications
- 3-5 years of relevant work experience, with at least 2 years in a supervisory role, preferably in the Hospitality or Food and Beverage Industry
- A graduate of Bachelor’s degree in Advertising, Marketing, Media, Communications, or Business Administration
- The candidate should have excellent verbal and written communication skills, including the ability to effectively communicate with internal and external customers. S/he should have excellent computer proficiency (MS Office – Word, Excel and Outlook) to cascade presentations, analyze data, and prepare reports.
- The candidate must have the ability to work within tight deadlines, make decisions, adjust to changes in priorities, and balance short-term needs with long-term strategic initiatives while remaining focused and calm
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Always
- Office Address
- Taguig, Metro Manila, Philippines
About Kalibrr Talent Services
Kalibrr is the fastest growing, trusted job search platform in the Philippines. It is uniquely positioned as a recruiting partner, leveraging its vast talent marketplace with nearly half a million active job seekers. Kalibrr also provides other services such as employer branding and headhunting called Kalibrr Talent Services (KTS).
Kalibrr Talent Services is a recruiting partner of various clients in different industries focused on delivering high-quality pre-screened jobseekers.