Ad Network Officer

ABS-CBN Corporation

  • Quezon City, Philippines
    9/F, ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines
    Quezon City
    Metro Manila
    Philippines
  • Full time
Posted a month ago and deadline of application is on 30 Jul
Recruiter was hiring an hour ago

Ad Network Officer

ABS-CBN Corporation

Job Description

  • Monitor ad network revenues in a daily basis
  • Provide report on trending of revenues and recommendations
  • Communicate and provide ad network partners a report on their performance and fill rates on our platform. Provide recommendations if applicable.
  • Facilitate the implementation/integration of ad network partners
  • Proactively look for new Ad Network Partners
  • Proactively seek new campaigns from existing Ad Network Partners
  • Coordination of Contracts and IOs
  • Evaluate each Partnership based on Internal Guidelines
  • Send AdOps and/or AO Tags/Scripts, Steps and Guides for Implementation
  • Weekly Revenue Reports (every Mondays)
  • Monthly Performance Reports (1st week of next Month) including Fill Rates, eCPM rates
  • Send Request for Monthly Billing to Finance
  • Focus on crafting Ad Network Strategies and Monitor these strategies
  • Liaise with the partner even for tech-related issues to centralize communications and to avoid any confusion
  • Request for approval / Site owners for the partners
  • To trigger Sales and Marketing AO for approval of new partner/ new ad units that would entail UI / UX analysis
  • Present clear and actionable recommendations to LOBs and DMD
  • Responsible for enter and test advertising rates and discount programs.
  • Input and process advertising contracts; accurately assigning rates and ad tiers
  • Assist with generating billing for all advertising revenue
  • Assist sales organization with ad order entry and rating
  • Perform advertising research and assist with resolving unapplied balances
  • Input advertising adjustments
  • Help resolve rating errors
  • Field incoming calls with billing questions
  • Customer service to sales reps and external subscribers/advertisers
  • Other duties as assigned

Minimum Qualifications

  • Bachelor’s Degree or equivalent in relevant work experience
  • 1-year previous work-related experience required
  • Strategic recommendations of ad network and can give recommendations on programmatic game plan given historical and current performance
  • Results driven
  • Project management skills required with the involvement of more working teams Sales and Marketing Accounts, LOB Accounts, Strat, BI, and Ops teams as needed to implement the strategies
  • Technical skill level is required - understanding of DFP and various Ad Networks and how they operate—to be able to send tags, scripts, implementation guides and assist in troubleshooting
  • General skills: Manage revenue reports, presentation skills
  • Passionate and go-getter; Must have great interest in the field of digital marketing, most especially the ins and outs of the digital inventory ecosystem

Required Skills

  • Presentation Skills
  • Project Management
  • Digital Marketing
  • Ad Networks

Preferred Courses

  • Marketing
  • Advertising
  • Mass Communication

Jobs Summary

Job level
Associate / Supervisor
Job category
Sales and Marketing
Educational requirement
Bachelor's degree graduate
Recruiter response to application
Sometimes 
Office Address
9/F, ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines
Industry
Entertainment / Film / News and Current Affairs / Public Service / Publishing / Digital, etc.
Vacancy
1 opening
Website
https://careers.abs-cbn.com/

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About ABS-CBN Corporation

ABS-CBN Corporation is the Philippines’ leading information and entertainment multimedia conglomerate. The Company is primarily involved in television and radio broadcasting, as well as in the production of television and radio programming for domestic and international audiences and other related businesses. ABS-CBN produces a wide variety of engaging, world-class entertainment programs that are aired on free-to-air television. The Company is also one of the leading radio broadcasters, operating eighteen radio stations throughout the key cities of the Philippines. ABS-CBN provides news and entertainment programming for nine channels on cable TV and operates the country's largest cable TV service provider. The Company also owns the leading-cinema and music production and distribution outfits in the country. It brings its content to worldwide audiences via cable, satellite, online and mobile. The Company has interests in content development and production, cable and satellite television services, merchandising and licensing, mobile and online multimedia services, glossy magazine publishing, video and audio post production, and overseas services, all of which complement and enhance ABS-CBN's strength in content production and distribution.
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