Social Media Manager  

Outcome:

• Handles, schedules, and foresees all social media platforms for all Sadowado brands such as Facebook, Instagram, Pinterest etc.
• Analyzed Facebook trend, Facebook bots, Facebook analytics as well as Facebook algorithms (expertise in FB)
• Generated effective Instagram tags and increase Instagram followers
• Able to produce content for blog postings whenever needed.
• Builds and maintains sales relationships, online and offline.
• developed and implemented web campaigns/strategies: SEM, SEO, PPC, retargeting on social media platforms
• Tracked pixel and website conversion and formulating social media retargeting campaigns
• Analyzed Facebook audiences and identified/created new target audience with specific profiles for each product

Key Performance Indicators:

Increase or improve:

• Facebook
  • Page Likes 500 new page likes per month
  • Post Engagement 200 new engagements weekly
  • Reply rate replies typically in an hour
  • Organic Reach 750 new reach every week
• Instagram
  • Page Likes 100 new page likes every week
  • Engagement Rate 200 new engagements weekly
• Youtube Views Increase views to 200 per week

Competencies:

• People Person
• Must have a high level of interpersonal skills to communicate and to be able to interact with internal colleagues and external contacts.
• Must be experienced in the tenets of traditional marketing.
• Demonstrates creativity and documented immersion in social media
• Has continual attention to detail in composing, typing and proofing materials, establishing priorities and meeting deadlines.
• Can keep up with a fast-paced environment with demonstrated ability to juggle multiple competing tasks and demands.