Insights Analyst  

The Analyst will communicate marketing analytics, including Internet trends, competitive analysis, site features and best practices, and will report results to agency staff. He/she will also product reports and offer actionable recommendations that can maximise rankings and improve brand visibility. Other responsibilities are as follows:

• Coordinate directly with the digital strategists to aid in coming up with effective solutions to support the client’s business objectives.
• Analyze and publish online data and making recommendation using web analytics applications.
• Provide both internal and external clients with insights and information needed to make sound business decisions surrounding the online space.
  • Develop and execute best practice analytics strategy.
  • Implement new functionality as needed to deliver sound analytics support.
• Perform other responsibilities include performing web data analysis for assigned accounts.
  • Measure effectivity of media placements in meeting campaign objectives.

• 4-year course graduate in the fields of:
  • Advertising
  • Media
  • Mass Communication
  • Integrated Marketing Communications (willing to work with numbers)
• Knowledgeable in digital and non-digital marketing.
• Keen interest in handling reports, data, numbers (i.e MS Excel, Charts, Graphs, Powerpoint Presentations
• Willing to continuously learn to cope in the fast paced evolution of digital media