ABS-CBN Corporation
ABS-CBN Corporation

Digital Video Strategist  

ABS-CBN Corporation

  • Quezon City, Philippines
    Ground Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines
    Quezon City
    Metro Manila
    Philippines
    Philippines
  • Penuh waktuFULL_TIME

Berakhir 3 years ago

2021-05-06T16:00:00+00:00
Ditutup.

Deskripsi Pekerjaan

The ABS-CBN YouTube / Facebook Team seeks a digital video strategist seeks to coordinate and enhance the ABS-CBN-owned YouTube / Facebook channels. Reporting to the YouTube / Facebook Strategy and Monetization Head, the successful candidate will oversee the ABS-CBN-owned YouTube / Facebook channels as a revenue-generating platform. In addition, he or she has proficiency in the use of CMS, copyright, claims, and analytics.

Duties and Responsibilities

Channel Optimization

  • Implement audience development strategies on ABS-CBN-owned YouTube / Facebook channels
  • Optimize content for maximum visibility and ranking across the YouTube / Facebook platform
  • Creation of channel art, channel icon, thumbnails, end screens, and artcards
  • Write accurate, concise and clear video titles, video descriptions, ang tags
  • Regularly update the channel frontdoor to promote fresh and relevant content
  • Transcode videos into their correct format

Monetization

  • Maximize the revenue potential of each video uploaded in the platform
  • Scale and optimize the monetization of ABS-CBN’s assets with a deep understanding of digital rights, advanced analytics, and complex claiming scenarios
  • Assess channel and monetization performance leveraging knowledge of the YouTube / Facebook ecosystem and platform strategies

Digital Rights

  • Ensure that the audio and video presented in the content do not contain third-party materials
  • Distinguish complex territorial rights and multi-party ownership issues

Analysis

  • Analyze and interpret performance of videos and channels on a regular basis
  • Generates reports needed by business units and content owners

Kualifikasi Minimum

  • College Graduate
  • 2-3 years of work experience
  • Has excellent writing skills; Social media writing experience is a plus
  • Experience in video editing and Adobe Photoshop required
  • Knowledgeable in Microsoft Office
  • Experience in YouTube channel operations is a plus

Ringkasan Perkerjaan

Tingkat Posisi
Supervisor / Asisten Manager
Spesialisasi
Sales and Marketing
Persyaratan tingkat pendidikan
Lulus program Sarjana (S1)
0
Alamat Kantor
Ground Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines
Industri
Entertainment / Film / News and Current Affairs / Public Service / Publishing / Digital, etc.
Lowongan
1 lowongan dibuka
Situs
https://careers.abs-cbn.com/

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Tentang ABS-CBN Corporation

ABS-CBN is considered one of the country’s leading media and entertainment companies, with service offerings across the different platforms of media, servicing a wide array of customer segments. As an organization, ABS-CBN affirms its mission of being in the service of the Filipino and all of its stakeholders worldwide. The company is driven to pioneer, innovate and adapt as it continues to provide information, news and entertainment that connects Filipinos with one another and with their community - wherever they may be. ABS-CBN is firmly committed to pursuing excellence. ABS-CBN’s line of businesses include: • Content Production and Distribution is comprised of content exhibition on free terrestrial television (TV), cable channels and on-line streaming platforms; global operations; films or movies; music; narrowcast; digital; print and on-line publications; and live events and concerts. • News and public affairs programs; News delivery platforms • The company delivers television programming outside of the Philippines to over 3 million viewers in North America, the Middle East, Europe, Japan, Australia, Canada, and other countries in Asia, through the internet and the Company’s global distribution platform, TFC, using DTH satellite service, cable television channels, IPTV, mobile applications and video streaming services. • Films • Music • Digital • Live events and concerts • Cable and broadband Teams working in ABS-CBN live out these core values, collectively called “The Kapamilya Way”: • Service Orientation • Meritocracy • Excellence • Teamwork and Partnerships • Teaching and Learning • Honesty, Integrity, and Respect

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