Senior Performance Media Associate  

Main Job Function

• Handle client’s media campaign & execute division strategies to achieve company’s goals

Job Responsibilities

• Create the media strategy for awareness & conversion campaign to current and future client
• Responsible to achieve each client’s KPI
• Creating media report & analysis for each client
• Execute strategies to achieve division KPI every period
• Supervise Performance Media Associate & intern/freelance

Main Task

• Actively seek out the campaign data to strengthen the proposal
• Communicate with the related division and experts of each media to get more data
• Create proposal based on client needs and division SOP
• Coordinate with Performance Media Associate to compile proposal
• Implement strategies that have been made proposal or internal strategy
• Monitor & optimize the campaign every day to achieve client’s KPI
• Finding new features/tools to optimize campaign
• Consult with the experts of each media to run campaign ads effectively
• Coordinate with team & relate divisions to determine the internal strategy will be executed
• Create daily or weekly media report
• Coordinate with Analytics & Account Team to give analysis & suggestion for campaign
• Create daily or weekly media report
• Coordinate with Analytics & Account Team to give analysis & suggestion for campaign
• Implement new strategies to the current campaign
• Execute division strategies to achieve division goals
• Attending weekly meetings to discuss progress divisions & clients campaign
• Supervise intern/freelance & Performance Media Associate to do their task
• Compile & Check task from intern/freelance & Performance Media Associate before submit / execute it

Authority

• Ask intern/freelance/Performance Media Associate to support proposal/campaign optimization
• Ask for training to increase individual skill
• Ask tools / features which helps to increase campaign performance
• Do trial and error optimization process that approved by Performance Media Specialist/ Head of Performance Media

Working Relationship

1. Internal

• Head of Performance Media
• Performance Media Specialist
• Performance Media Associate
• Account Division
• Social Media Division Strategic & Analytics Division
• Developer Division

Objectives

• Handle Media Campaign & Achieve KPI Division
• Coordinate related needs of clients / prospective clients

2. External

• Client
• Media Partner/vendor

Objectives

• Present proposals / report / campaign crisis management
• Communicate with partners/vendor relate with clients campaign/requests

• Minimum D3/S1 (Bachelor's Degree or Diploma all departments)
• 2 Years Experience in Media Division
• Skills needed: verbal and written communication, analytical thinking, quick to learn new things, willing to learn, understand the use of Ms. Word, Excel, Power Point