AdWords Specialist
Diversify Offshore Staffing Solutions
- Taguig, Philippines27F Twenty-four Seven Mckinley Bldg., 24th St. corner 7th Ave. Bonifacio Global City, Taguig, Metro Manila, PhilippinesTaguigMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Expired 7 years ago
2017-10-09T16:00:00+00:00Job closed.
Job Description
A Google AdWords Specialist manages the portfolio of existing clients and informs them about the new products and schemes offered by Google. The Google AdWords Specialist is expected to provide excellent solutions to maximize the value of the client’s AdWords investment and increase campaign profitability.
Responsibilities
- Manage and provide expert advice and guidance on AdWords campaigns including key word research, strategy, reporting, retargeting and adding new channels
- Perform daily account management and of pay per click accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients
- Analyze detailed data including CPC, impressions, CTR and conversions to reach desired CPA levels, increase ROI and increase lead generation
- Assist in the management of Display network placement lists on AdWords and through other contextual advertising platforms
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
- Implement proper tagging and tracking through Google Tag Manager of campaigns and leads / conversions within landing pages and conversion pages
- Any other task/duty as directed by client/management
Minimum Qualifications
- With at least 2 years of professional experience in a similar role
- A Degree holder of any course; preferably Marketing (Brand Management/Public Relations)
- Experience working with popular PPC ad platforms (AdWords, Yahoo, Bing, etc.)
- AdWords / Bing certification preferred
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools
- Experience in performing click through rate, conversion, spend and creative analysis to identify growth/optimization opportunities
- Web programming skills are a plus but not required
- Excellent analytical skills
- Proficiency in MS Excel, PowerPoint, and Word
- Knowledgeable on key ad formats such as ETA’s, search extensions, MREC, LREC, LB, MLB, etc.
- Strong independent decision-making, organizational, planning and problem-solving skills
- Strong oral and written communication skills with the ability to interact with C-Level executives
- Willing to work in an early morning shift in Bonifacio Global City and/or Makati City.
Jobs Summary
- Job Level
- Associate / Supervisor
- Job Category
- Media and Creatives
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Sometimes
- Office Address
- 27F Twenty-four Seven Mckinley Bldg., 24th St. corner 7th Ave. Bonifacio Global City, Taguig, Metro Manila, Philippines
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About Diversify Offshore Staffing Solutions
Diversify OSS is an Australian owned company providing businesses with successful extended or offshore workforce solutions in the Philippines. The Philippines is a competitive labour market with high demand for skilled workers in most fields. In order to realise the full potential of your offshore operations you first need to stand out from the crowd and attract the highest quality potential staff.
Once you have selected the staff you want you then need to ensure that they stay happy, productive, engaged and with you for the longest possible time. Losing your staff because your provider doesn’t properly educate you about the cultural differences or because you staff don’t feel appreciated or part of a team will seriously undermine the effectiveness of your offshoring staffing strategy.
An offshore workforce in the Philippines is a valuable asset to your business and like any asset, it takes some careful planning, investment, attention and most importantly the selection of the right business partner to ensure it delivers.
At Diversify Intelligent Staffing Solutions we value our people. We understand that they are a major reason for our success and continued growth. We realise the importance of keeping our people happy, engaged and comfortable in what they do.
Our focus is on providing a workplace that promotes creativity, teamwork and collaboration. We are a fun, friendly and passionate organisation that takes great pride in the social atmosphere we promote within the workplace, our people work hard but they enjoy what they do and enjoy interacting with their colleagues.