- Manage and grow the brand’s transactional sites such as dyson.com.ph, Lazada, Zalora, Shopee, ShopSM, and future marketplaces
- Handle marketing related activities and promotions of the brand in the webstore and all marketplaces
- Manage social media platforms such as Facebook and Instagram with consistent social listening in platforms such as YouTube, Tiktok, Twitter, Twitch, and the like
- Create a weekly social media content calendar.
- Create and plan digital marketing strategies for product launch/ campaigns, brand awareness, events, and promotions for online with consideration of online to offline push
- Create a weekly social media content calendar and keep track of project flow, schedule, and deadline.
- Handle and manage the email marketing platform.
- Measure web stores and social media KPIs (followers, reach, page insights, visits, etc) as well as ROIs and ad performance for paid ads.
- Competitive scan for social media performance of competing brands, social media trends, etc.
- Promptly supports customer inquiries via chat and comments, and uses canned responses according to brand guidelines as a guide.
- Conceptualize and implement an email marketing campaign.
- Monitor and track digital marketing budget.
- Consistently support the Ecommerce Team in campaigns
- Align with regional marketing for seasonal campaigns and strategies while staying in touch with the local consumer
- Bachelor’s Degree in Marketing or related discipline that understands the online landscape.
- At least 3-4 years experience in digital marketing.
- Experience in handling premium brands is a huge advantage.
- Familiar with best practices for online marketing promotion and up-to-speed with the latest trends.
- Proficiency in MS Office and advanced know-how of Adobe Photoshop/Illustrator and basic video editing
- With a strong inclination to build a career in digital marketing
- Excellent writing, story-telling, communication, and presentation skills
- Independent, collaborative, ability to multi-task, and can work in a fast-paced environment
- E-commerce background is an advantage
Perks and Benefits
- Retirement Benefit Plans
- Special Leave Benefits for Women
- Paid Holidays
- Medical / Health Insurance
- Paid Sick Leave
- Employee Discounts
- Performance Bonus
- Paid Bereavement/Family Leave
- Life Insurance
- Paid Vacation Leave
- Maternity & Paternity Leave
- Content Writing
- Creative Thinking
- Brand Management
- Digital Marketing
- Marketing Communications
- Content Marketing
- Digital Creative Direction
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Media and Creatives
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Office Address
- 21/F Taipan Place, F. Ortigas Jr. Road, Ortigas Center, Pasig City, Philippines
- Retail Industry
- 1 opening
About Whiteplane Inc.
WHITEPLANE INC. The company is duly licensed and registered as an importer, distributor, wholesaler, and retailer of Dyson and Nutribullet products here in the Philippines. Dyson is a family-owned British technology company that designs and manufactures vacuum cleaners, hair blowers, bladeless fans and air purifiers. It prides itself in pioneering technology that solves problems others seem to ignore. NutriBullet is the original nutrient extractor, transforming ordinary foods into extraordinary nutrition making it the ideal tool for health-conscious individuals looking to power their exceptionally busy lives. VISION STATEMENT To become a company that combines action with passion towards the enrichment and improvement of the lives of our consumers and employees. We aim to become a major player in brand management of creative concepts in the retail industry. MISSION STATEMENT To satisfy the demands of the consumers while providing exceptional customer service. We aim to deliver outstanding global products to the Asian market.