Digital Marketing Supervisor (For PPC)
- Makati, Philippines15/F Tower 2, Ayala Ave, Bel-Air, Makati, Metro Manila, PhilippinesMakatiMetro ManilaPhilippinesPhilippines
- PHP 90,000.00 - PHP 150,000.00 / monthPHP9000015000090000MONTH
- Full timeFULL_TIME
Mosed Corporation is looking for a Digital Marketing expert specializing in PPC(Pay-Per-Click) who will be tasked to plan, deploy, measure and report web performance and online marketing campaigns across various platforms required by Mosed Corporation and its clients/partners in achieving desired business objectives. Major platforms of execution include web (including Google Analytics, Google Shopping), SEM(PPC), email, social media platforms and display advertising.
- Plan and execute all digital marketing, including SEM, customer acquisition, remarketing and display advertising campaigns, for platforms including but not limited to; Facebook Ads, Google Ad Network, Instagram, YouTube, ad networks.
- Manage and optimize web traffic and reporting, including google analytics, goals, conversion optimization.
- Measure and report performance of all digital marketing campaigns, and assess against goals and budget (ROI, KPIs. Conversions, CPAs, etc).
- Identify trends and insights, as well as optimize both spend and performance based on the insights.
- Ad creation, copywriting calls-to-actions, including translation management.
- Brainstorm new and creative growth strategies in collaboration with the internal marketing team and clients.
- Perform experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize user experience of online assets.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Instrument conversion points and optimize user funnels.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- SEO meta tags for all web pages, and meta xml for search rankings and search data display, working with developers to implement best practices.
- Ensure products are properly tagged for conversion tracking.
- At least 5 years of relevant experience in the field of Paids Ads Mgt., SEO, Web Analytics and Client Reporting.
- Demonstrable experience leading and managing SEO/SEM, marketing database, display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
Perks and Benefits
- Special Leave Benefits for Women
- Single Parent Leave
- Medical / Health Insurance
- Paid Sick Leave
- Paid Vacation Leave
- Paid Bereavement/Family Leave
- Life Insurance
- Maternity & Paternity Leave
- Digital Marketing
- Marketing Communications
- Content Marketing
- Job Level
- Associate / Supervisor
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Office Address
- Ayala Ave, Bel-Air
- IT - software development
- 1 opening
About Mosed Corporation
MOSED CORPORATION is a provider of IT services - software development, website design, programming, data analysis and transcription, consultancy, hardware management and maintenance and limited customer relationship management (CRM). It works exclusively with overseas clients with interests in wines & spirits, social media marketing & digital consumer retailing and gaming technology.