M2.0 Communications Inc.
M2.0 Communications Inc.

Media Relations Specialist  

M2.0 Communications Inc.

  • Quezon, Philippines
    Quezon, Metro Manila, Philippines, # 94 Scout Castor
    Metro Manila
  • ₱30,000.00 - ₱35,000.00 / month
  • Full timeFULL_TIME

Expired 2 months ago

Job closed.

Job Description

As a Media Relations Specialist, you will collaborate with the team to build a solid foundation for each client project. This starts with meticulously researched information relevant to the client’s lines of business and media opportunities. Drawing on your experience in the industry, you will use your keen sense of "what works" to craft media pitches that articulate the client's core messages and unique brand differentiators. You will be undaunted by the competitive media environment, and pursue all available opportunities to secure client coverage week in and week out.

Key Duties and Responsibilities :

  • Help key account managers build relationships with journalists and media outlets
  • Assist in developing work plans for campaigns and in project management
  • Identify audience and appropriate formats for media for campaign purposes
  • Spearhead ideation to develop news angles that fit the clients' storylines and brand differentiators
  • Prepare press releases and media materials for distribution, gather and organize complementary visuals, and ensure that all the pieces of the story come together in a flawless and appealing package for journalists
  • Implement media relations with national, regional, and local media outlets
  • Serve as an organized project manager, overseeing project timelines and media deadlines
  • Master client subject matter and assess daily news inquiries and cycles to identify opportunities to generate news coverage
  • Assist the Client Success team and other staff in the development of public relations campaigns
  • Under the supervision of the PR Account Director, coordinate with the media monitoring team in developing media mileage reports for internal analysis and as a means of measuring return-on-investment
  • Identify audience and appropriate formats for media for campaign purposes
  • Compile thorough, accurate results and activity reports for clients on a monthly, quarterly, and annual basis

Minimum Qualifications


  • Bachelor's degree in Communications, Journalism, Public Relations, or related field
  • At least 3-5 years of experience in media relations, public relations, or related field
  • Demonstrated success in securing media coverage for clients
  • Excellent written and verbal communication skills
  • Strong project management skills and ability to handle multiple projects simultaneously
  • Ability to work collaboratively in a team environment
  • Ability to think strategically and creatively
  • Experience with media monitoring and analysis tools
  • Proficient in Microsoft Office Suite and experience with PR software tools

Perks and Benefits

  • Paid Vacation LeavePaid Vacation Leave
  • Paid Sick LeavePaid Sick Leave
  • Medical / Health InsuranceMedical / Health Insurance
  • Maternity & Paternity LeaveMaternity & Paternity Leave

Required Skills

  • Relationship Management
  • Public Relations (PR)

Jobs Summary

Job Level
Entry Level / Junior, Apprentice
Job Category
Media and Creatives
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Office Address
# 94 Scout Castor
Public Relations / PR
1 opening

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About M2.0 Communications Inc.

M2.0 Communications specializes in business, technology and lifestyle communication, with emphasis on public relations, stakeholder management and digital communication. We focus on public relations, social media marketing and media analytics, and pride ourselves as experts in earned media communication. Starting with one employee in 2003, M2.0 now has a total of around 50 full-time staffers composed of a dozen manager/director level employees and more than 40 specialists. During this time, the company came to work with dozens of national and international brands including Intel, Dell, Carrier, Bank of the Philippine Islands. Currently, we work with brands including UNICEF, Philips, OPPO, Del Monte, Bayo and the Government of the Philippines. M2.0's differentiation lies in the robust support offered by its different service units, as well as its knowledge and experience in stakeholder management, technology and business PR. The agency also offers a unique media monitoring service that is currently one of the most responsive and comprehensive in the Philippines today.

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