Kompas Gramedia
Kompas Gramedia

Strategic Marketing Planner - Harian Kompas  

Kompas Gramedia

  • West Jakarta, Indonesia
    Jl. Palmerah Selatan No. 22-28. Jakarta, Indonesia, West Jakarta, DKI Jakarta, Indonesia
    West Jakarta
    DKI Jakarta
  • Full timeFULL_TIME

Expired a year ago

Job closed.

Job Description

Responsible for planning, branding, and direct Marketing strategies from defining products, determining prices, and determining channels/platforms to analyzing the effectiveness of implemented campaigns to improve brand image, brand awareness, audience, engagement, and revenue for Kompas Daily.


  • Create planning strategies to increase brand image, brand awareness, audience, engagement and revenue for Kompas Daily
  • Defining products, determining prices and making sales packages to determine the sales program to be carried out.
  • Determine the channel/platform for communication materials against the planning strategy that has been made so that it can be implemented by the relevant department.
  • Analyzing the effectiveness and quality of the implemented campaigns.
  • Develop a solution deck based on a brief framework by utilizing the potential of KMN products
  • Compose decks of internal initiatives (editorial and commercial) in accordance with the momentum and potential of the industry
  • Develop a combined master deck for all Kompas products including the initial package initiative

Minimum Qualifications


  • Min. Bachelor Degree (S1)
  • Experience 1-2 years in Marketing / Digital Marketing/ Brand Communication
  • Have knowledge related to the basic principles and concepts of Marketing
  • Have the ability to apply Digital Marketing
  • Have knowledge and understanding of the principles of Social Media Marketing
  • Have an understanding of Branding

Jobs Summary

Job Level
Entry Level / Junior, Apprentice
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while
Office Address
Jl. Palmerah Selatan No. 22-28. Jakarta, Indonesia, West Jakarta, DKI Jakarta, Indonesia
Media Production
1 opening

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About Kompas Gramedia

Kompas Gramedia, through its more than 50 years of history, is striving for one goal: enlightening and empowering Indonesia. To ensure that we are able to serve the nation for another 50 years, we are undergoing a digital transformation; strengthening and expanding our solid business pillars by developing new digital business initiatives. Our vision is to enlight all the people in Indonesia with all the knowledge we have.

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