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Healthy Options, Corp.

Content Marketing Specialist | Onsite  

Healthy Options, Corp.

 
  • Quezon City, Philippines
    2/F Topy's Place Bldg. 4, Economia St. Cor. Calle Industria, Bgy. Bagumbayan, Libis, Quezon City, Metro Manila, Philippines
    Quezon City
    Metro Manila
    Philippines
    Philippines
  • ₱30,000.00 - ₱35,000.00 / month
    PHP
    30000
    35000
    30000
    MONTH
  • Full timeFULL_TIME

Posted 6 days ago and deadline of application is on 16 Aug

Recruiter was hiring 9 hours ago

2024-07-18T01:13:23.038302+00:002024-08-16T09:37:49.986717+00:00

Job Description

Job Description

The Content Marketing Specialist is responsible for creating, optimizing, and analyzing brand content and activations for retail and digital platforms. They are responsible for:

  • Mapping out the content pipeline from ideation through publication and promotion
  • Attracting targeted online communities and network users
  • Pursuing and retaining active customers
  • Aligning marketing strategies and translating to digital communication
  • Monitoring and facilitating growth of digital assets

Key Duties and Responsibilities / Key Result Areas

  • News Digest Editing: Research and edit articles for the Healthy Options News Digest
  • Content Creation: Plan, create, optimize, and analyze content across social media and web channels including blogs, recipes and new product information. Also reviewing each piece of content before publication to ensure that it adheres to the brand’s quality standards, style guide, and campaign theme.
  • Visual Storytelling: Research and production of informative retail visuals based on product highlights
  • Membership Marketing: Create, execute, and analyze marketing campaigns targeted to current membership pool (emails, Viber and SMS channels)
  • Audience Segmentation: Create targeted lists for personalized campaigns based on sales data
  • Campaign Automations: Create, execute, and analyze automated digital campaigns
  • Reporting and Analytics: Prepare reports relating to the performance of social media and digital assets. Make pertinent analyses and recommendations, as necessary.
  • Social Listening: Perform social listening to determine digital conversations, gauge customer sentiments, identify competitors, and monitor key industry benchmark trends.
  • Industry Benchmarking: Monitor the social media pages/feeds of (international) industry leaders and analyze their performance vs. our own.
  • Stay up-to-date with current trends, technologies and digital marketing.

Why Join Us?

  • Be part of Asia’s largest all-natural product retailer for 25 years!
  • Enjoy our beautiful and employee-friendly stores/office, with cute office pets in our HQ.
  • Experience on-the-job skill development and mentoring program
  • Learn from our in-house and external training.
  • Grow and challenge yourself to join our leadership development program.
  • Work in a company that values an entrepreneurial mindset on the job.
  • Feel secure in our above industry compensation package.
  • Join an organization that has a high retention rate, where people love where they work.

Minimum Qualifications

Minimum Qualifications and Experience

  • Bachelor’s Degree from a reputable university in communications, public relations, marketing or related field of study.

Experience

  • At least 2-3 years’ experience in related field

  • Came from marketing/ advertising advertisments.

  • Proficient in basic business software application

  • Relevant product and industry knowledge

  • Experience with campaign automations and analytics

  • Experience with digital analytic tools such as Meta (Facebook+Instagram) Analytics and Google Analytics)

Perks and Benefits

  • Paid Vacation LeavePaid Vacation Leave
  • Employee DiscountsEmployee Discounts
  • Performance BonusPerformance Bonus
  • Medical / Health InsuranceMedical / Health Insurance
  • Paid HolidaysPaid Holidays

Required Skills

  • Content Writing
  • Medical Writing
  • News Writing
  • Creative Writing

Preferred Courses

  • Literature and BS Business Management
  • Literature and BS Applied Corporate Management
  • Advertising Management

Jobs Summary

Job Level
Associate / Supervisor
Job Category
Writing and Content
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Sometimes
Office Address
2/F Topy's Place Bldg. 4, Economia St. Cor. Calle Industria, Bgy. Bagumbayan, Libis
Industry
Retail Industry
Vacancy
1 opening
Website
http://www.healthyoptions.com.ph

Feel secure when applying: look for the verified icon and always do your research on a company. Avoid and report situations when employers require payment or work without compensation as part of their application process.

About Healthy Options, Corp.

Healthy Options is the first and largest all-natural and organic products retailer in the Philippines, specializing in premium and natural food and health products. Established in 1995, we have grown to expand our organization, creating three other equally passion-driven brands: Bow and Wow, our niche market for cats and dogs; Wine Story, a fine and rare wine retailer; and Planet Grapes, an upscale wine shop and restaurant that caters to the new generation of wine lovers. We’re looking for the best talent who can help take our business to the next level, all while having fun and helping the world at the same time. If you believe you have what it takes, feel free to browse through the different job openings we have and see where you can fit in!

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