About Growsari Inc.
About Growsari, Inc:
It’s quite simple really. The biggest industry in the Philippines. The biggest employer of Filipinos. Being disrupted by us. If you want to make a difference, there is no place like this.
Who we are:
Growsari incorporated is a startup like no other. We believe in hyper growth. We believe in the power of Philippines. We believe that we are best placed to disrupt the market.
Our purpose is clear - double the earnings of 1 Million Filipinos. We will make money (this is NOT a non-profit) - but we believe it will be sustainable if the whole eco-system earns more. To enable that, we are enroute to creating the best team that exists.
Our founders are veterans in this industry - they have experiences in P&G, Unilever, Boston Consulting group and have run their own businesses and consulted with the top companies in the region. We are advised by the whos who of this industry and have tie-ups with some major companies in the Philippines.
Our idea is simple, as all big ideas are:
Think about it. The sari-sari universe has over 1 Mn stores across Philippines, and is estimated to be a gateway to a $10 Bn USD market annually. These stores are the epi-centre of our everyday life, giving over 100 Mn of us daily access to our necessities. They hold strong powers of influence - often telling us what is popular and what is new!
YET the average store owner barely makes her ends meet - stuck between an increasingly demanding customer and the middlemen traders who squeeze their margins. This chain of middle-men is no different from the travel industry in the 2000s (remember travel agents?), from the middle men in the insurance industry (remember insurance agents) and many others which have gotten disrupted. Just connecting them to the company directly can add up to 50% to their earnings. And this is just the beginning - add smarter inventory planning, financial inclusion and a few others and you are looking at a transformed industry.
And so, simply put - we believe the sari-sari store owners' time has come. We empower the store owners. We directly connect store owners to companies - using technology supported by amazing customer service.
We have run pilots, have got the tie-ups in place, but now is the time to scale up. We are entering our phase of hyper growth.