Paid Media Supervisor  

Company Description

Agent Image is a premier, privately held Web Design and Internet Marketing solutions company focusing on products and services for real estate professionals throughout the world.

Agent Image’s organizational culture is considered one of its keys to success and can be described as open, fast paced, casual and accountable (we expect all team members to perform at a high level).

Job Description:

The Clickality Paid Media Supervisor is primarily responsible for leading client-paid media programs towards stated client and company objectives and for the accounts' growth, management, retention, and satisfaction.

• Assist marketing team with process improvements of ad creation through copywriting and strategic direction.
• Act as the bridge between our client facing and the production team.
• Ensure a positive ROI on client spending and PPC ad campaigning.
• Keep the project timeline within the approved schedule.
• Proactively suggest to management how to improve our clients online presence through industry best practices.

Responsibilities include:

• Develop and execute strategic marketing campaigns for clients across multiple media – paid search, display, video, and social platforms
• Create and deliver meaningful analytics and reporting to monitor and show progress to clients and managers.
• Manage and optimize paid digital marketing accounts across a variety of search and social platforms including, but not limited to: Google, Facebook, YouTube, and LinkedIn.
• Manage campaign timelines, creative processes, and launches in conjunction with the project management team.
• Bring a strategic approach to data analytics and the wider business and be able to use data to tell a story to a non-technical audience.
• Ensure campaigns are meeting clearly defined conversion objectives.
• Keep up to date with current design trends – primarily in web design, but also in other fields as well.
• Identify and present new avenues of paid advertising to clients.
• Monitor and analyze web analytics and campaign performance.
• Brainstorm ideas for marketing campaigns and paid advertising.
• Work collaboratively across the Web and Digital team to deliver cohesively integrated marketing campaigns across all channels.
• Work with the Digital Marketing Manager and Metrics and Reports Analyst to determine staffing requirements and performance evaluations.
• Meet with clients to determine their goals and budget.
• Define campaign budgets, align campaign goals, and ensure adherence to search optimization principles.
• Identify and present new avenues of paid advertising to clients.
• Must maintain excellent customer relationships.
• Determine what our client’s goals are and provide expert advice on how clients can achieve these goals.
• Is responsible for ensuring that our clients are provided the services that they need in order to achieve their business goals.

Key Competencies:

• Great Communicator
• Team Player
• Eager to Learn and grow
• Well Organized
• Patient
• Flexible and Resourceful
• Tenacious and Assertive
• Good Attitude
• Coachable
• Creative

Job Requirements:

• 1 – 2 years of hands-on digital marketing experience in paid media.
• Experience in project management or handling multiple clients at a given time.
• Background in communications/media or related is preferred.
• Demonstrable experience with building effective media campaigns.
• Analytical thinker with strong conceptual and research skills.
• Excellent written and oral communication skills with at least a neutral North American accent, including the ability to explain and present technical information.
• Ability to create appropriate content for dissemination via press releases, social media, websites, and other distribution channels.
• Background in handling internet-related products such as web hosting and web design.
• Ability to handle multiple tasks simultaneously, prioritize workload efficiently and meet strict deadlines.
• Highly adaptable and willing to learn in a fast-paced work environment.
• Goal-driven and detail-oriented.
• Positive attitude and willingness to work with a team.
• Salesforce knowledge is a strong plus.
• WordPress knowledge is a strong plus.