Marketing Communications Officer
Lucerne Group
- Mandaluyong, PhilippinesShaw Blvd, Mandaluyong, Metro Manila, PhilippinesMandaluyongMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Expired 7 years ago
2016-12-19T16:00:00+00:00Job closed.
Job Description
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company's social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules
- Continously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
Minimum Qualifications
- Seekers must possess at least a Bachelor's/College degree, mass communications, marketing or equivalent
- At least 3 yrs working experience in the related field is required for this position.
- Proven working experience in social media or related field
- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills;
- Demonstrable social networking experience and social analytics tools knowledge
- Adequate knowledge of web design, web development, CRO and SEO
- Knowledge of online marketing and good understanding of major marketing channels;
- Possitive attitude, details and customers oriented with good multitasking and organisational ability
- Fluency in English
Jobs Summary
- Job Level
- Associate / Supervisor
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Sometimes
- Office Address
- Shaw Blvd, Mandaluyong, Metro Manila, Philippines
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About Lucerne Group
We are a fast growing retail company with locations nationwide. We are involved in a diversified list of product categories from watches to kitchenware to footwear.