Head, Digital Content & Business Development (Star Music)
ABS-CBN Corporation
- Quezon City, PhilippinesGround Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, PhilippinesQuezon CityMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
This position is responsible for strategizing and leading initiatives that will provide digital content that drives revenue and helps increase brand awareness and engagements of ABS-CBN Music (local and international) digital platforms and social media sites.
- Oversees the conceptualization and execution of digital contents that drive and optimize
profitable business opportunities. - Leads and oversees the development, coordination and implementation of strategic plans
designed to maintain as well as increase existing business and capture new opportunities
for the ABS-CBN Music Ecosystem. - Outlines and proposes new approaches or business models to develop the current
business, and how to generate revenue from this approach/model. - Works closely with audio content, new media, and ad/prom marketing teams to
develop/upsell existing business, and how to further build the brand of the business unit’s
products or services. - Works with teams from other business units and partners for shared digital products /
campaigns - Keeps track of the targets set for YouTube channel and meets the set targets/quota.
- Monitors day-to-day trending topics & shows and create related articles and features
- Monitor company’s digital presence versus competitors.
- Researches on the best digital trends and practices that can be used for repurposing
initiatives - Performs other tasks to be assigned from time to time.
Minimum Qualifications
- Has exceptional creative acumen/skill on content planning up to execution.
- Has above standards competency on production management, editing and production technology
- Must be familiar with emerging digital technologies such as social media sites, streaming media, blogging, etc.
- Ability to work in a team fostered the environment.
- Has good oral and written communication skills.
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Often
- Office Address
- Ground Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines
- Industry
- Entertainment / Film / News and Current Affairs / Public Service / Publishing / Digital, etc.
- Vacancy
- 1 opening
- Website
- https://careers.abs-cbn.com/
About ABS-CBN Corporation
ABS-CBN is considered one of the country’s leading media and entertainment companies, with service offerings across the different platforms of media, servicing a wide array of customer segments.
As an organization, ABS-CBN affirms its mission of being in the service of the Filipino and all of its stakeholders worldwide. The company is driven to pioneer, innovate and adapt as it continues to provide information, news and entertainment that connects Filipinos with one another and with their community - wherever they may be. ABS-CBN is firmly committed to pursuing excellence.
ABS-CBN’s line of businesses include:
• Content Production and Distribution is comprised of content exhibition on free terrestrial television (TV), cable channels and on-line streaming platforms; global operations; films or movies; music; narrowcast; digital; print and on-line publications; and live events and concerts.
• News and public affairs programs; News delivery platforms
• The company delivers television programming outside of the Philippines to over 3 million viewers in North America, the Middle East, Europe, Japan, Australia, Canada, and other countries in Asia, through the internet and the Company’s global distribution platform, TFC, using DTH satellite service, cable television channels, IPTV, mobile applications and video streaming services.
• Films
• Music
• Digital
• Live events and concerts
• Cable and broadband
Teams working in ABS-CBN live out these core values, collectively called “The Kapamilya Way”:
• Service Orientation
• Meritocracy
• Excellence
• Teamwork and Partnerships
• Teaching and Learning
• Honesty, Integrity, and Respect