Marketing Manager
The Golden Legacy Financing Corporation
- Quezon City, PhilippinesUnit G-C, Quezon City, Metro Manila, PhilippinesQuezon CityMetro ManilaPhilippinesPhilippines
- Toàn thời gianFULL_TIME
Công việc đã đóng.
Miêu Tả Về Công Việc
The Marketing Manager is a unique and exciting position that will shape how marketing and business is conducted in digital age. He/She will take the lead in all digital solutions that will help our customers connect instantly and seamlessly with us.
Job Summary
- Develops and executes the Company’s marketing campaigns both internally and externally and plays a key part in communicating the Company’s marketing message.
- Establishes and manages the Company’s social media and online interactions with customers through online marketing, social media engagement, and other digital channels and materials.
- Develops strategies and tactics to make the company known and drive qualified traffic to our front door.
- Produces valuable and engaging content for our website and other digital platforms that attracts and converts our target audience
A. Marketing Communications
- Plan and execute all digital marketing campaigns across multiple online platforms.
- Writing copy and producing material for all marketing collateral, including flyers, brochures, banners, letters, emails and websites.
- Understanding the product and customer profile and write thorough specs for each
- Take the lead in conducting competitor analysis such as demographics, pricing, marketing strategies, presentation and promotion new products.
B. Online & Social Media Marketing
- Engaging with customers through the use of online tools and social media, including the Company’s corporate website, and ensuring that the approaches to these media are relevant and appropriate
- Keeping up to date with advances in online and social media technology and their impact on the Company’s overall branding and marketing strategy.
- Establishing and maintaining the Company’s and its branches’ presence in social media platforms such as Facebook, Twitter, Instagram, and LinkedIn
- Deploying successful marketing campaigns and own their implementation from ideation and execution.
- Working with various groups and departments within the Company to maximize the use of online tools and social media to drive sales production and operational efficiency
- Identify trends and insights across the industry in various online tools and social media partners.
C. Marketing Administration
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Undertaking detailed ongoing analysis of marketing campaigns to ensure targets are met
Trình độ tối thiểu
- Proven experience in identifying target audiences and in creatively devising and leading across all channels marketing campaigns that engage, educate and motivate audience.
- Knowledge of website analytic tools like Google Analytics. Preferably familiar with other analytics tools such as NetInsight, Omniture, Web Trends
- Comfortable with numbers, making sense of metrics and processing figures with spreadsheets.
- Up to date with the latest trends and best practices in online marketing and measurement.
Tóm tắt công việc
- Trình Độ Công Việc
- Trình độ nhân viên cấp trung bình / cấp quản lý
- Ngành Nghề
- Management and Consultancy
- Yêu cầu học vấn
- Tốt nghiệp Cử nhân
- Nhà tuyển dụng trả lời hồ sơ
- Once in a while
- Địa chỉ văn phòng
- 205 Bonny Serrano Rd. Murphy
- Ngành nghề
- Financial Services
- Vị trí đang tuyển
- 1 vị trí tuyển dụng mới
- Trang web
- http://www.goldenfinancing.com
Về The Golden Legacy Financing Corporation
Our History: A commitment to Service
The Golden Legacy Financing Corporation has been serving thousands of retired pensioners and their communities since 1991, continuing a legacy of meaningful experiences that we are proud to carry on for generations to come.
Established in 1991, The Golden Legacy Financing Corporation (TGLFC) is an SEC-licensed financing company offering pension loan solutions to retirees of the Armed Forces of the Philippines (AFP), & Social Security System (SSS). As of December 2017, its loan portfolio was at PHP 1.15 Billion from over 8,000 AFP and SSS borrowers. It currently operates 7 branches located in Manila, Dagupan, Tarlac, Lipa, Naga, Iloilo, and Cebu.
As part of its mission to service even more Filipinos, TGLFC is currently expanding its product suite and has recently launched its first non-pension loan product under its Salary Loan Program.