Marketing Coordinator (Growth, Lifecycle & Retention)
Elite Talent Recruit
- Muntinlupa, PhilippinesMuntinlupa, Metro Manila, PhilippinesMuntinlupaMetro ManilaPhilippinesPhilippinesTELECOMMUTE
- 50.000,00 PHP - 70.000,00 PHP / monthPHP500007000050000MONTH
- Toàn thời gianFULL_TIME
Miêu Tả Về Công Việc
Job Summary:
We are looking for a skilled and strategic Marketing Coordinator (Growth, Lifecycle & Retention) to join our e-commerce growth team. You will be responsible for developing and executing email & SMS marketing strategies and campaigns throughout the customer lifecycle. Your primary goal will be to drive customer engagement, retention, and loyalty by delivering personalized and targeted messaging across various channels. The ideal candidate has a strong background in e-commerce/Shopify, marketing automation, customer segmentation, data analysis, and a passion for creating exceptional customer experiences.
Responsibilities:
- Develop and implement lifecycle marketing strategies for enhanced customer engagement and loyalty.
- Design personalized campaigns across email and SMS channels.
- Conduct customer segmentation analysis for targeted campaigns.
- Collaborate with cross-functional teams to create relevant marketing content.
- Monitor Lead Generation tools for customer journey optimization.
- Test and iterate eCommerce subscription programs for retention.
- Define and report KPIs for campaign effectiveness.
- Analyze metrics and market trends for optimization opportunities.
- Implement A/B testing and experimentation methods.
- Stay updated on industry best practices and trends.
- Manage relationships with external vendors and agencies.
- Collaborate with Customer Success for continuous improvement.
Trình độ tối thiểu
- Bachelor's degree in Marketing, Business, or related field, or equivalent experience.
- Advanced degree or relevant certifications preferred.
- Experience in eCommerce/Direct-to-Consumer (DTC) lifecycle and retention marketing, ideally within beauty/wellness brands.
- Familiarity with DTC eCommerce marketing platforms such as Shopify, Klaviyo, Justuno, Postscript, and/or Attentive.
- Proven track record as a Marketing Coordinator or similar role in eCommerce, with expertise in marketing automation platforms and customer lifecycle management.
- Proficiency in developing and executing targeted email and SMS marketing campaigns.
- Strong grasp of customer segmentation, data analysis, and customer journey mapping.
- Analytical mindset to interpret data, derive insights and optimize campaigns effectively.
- Excellent organizational and project management skills, capable of handling multiple tasks and meeting deadlines.
- Exceptional written and verbal communication skills for crafting compelling marketing content and messaging.
- Understanding of CRM systems and their integration with marketing automation platforms.
- Strong problem-solving skills and strategic thinking with a focus on customer experience.
- Collaborative mindset for effective teamwork across different departments.
Đặc quyền và lợi ích
- Paid Vacation Leave
- Work from Home
- Medical / Health Insurance
- Paid Holidays
Tóm tắt công việc
- Trình Độ Công Việc
- Phó Giám Sát/Giám Sát
- Ngành Nghề
- Sales and Marketing
- Yêu cầu học vấn
- Tốt nghiệp Cử nhân
- Nhà tuyển dụng trả lời hồ sơ
- Always
- Địa chỉ văn phòng
- Muntinlupa, Metro Manila, Philippines
- Ngành nghề
- Human Resources / HR
- Vị trí đang tuyển
- 1 vị trí tuyển dụng mới
- Trang web
- https://www.elitetalentrecruit.com/
Về Elite Talent Recruit
We’re using an IT industry solution to transform the process of recruitment management in different industries. Elite Talent Recruit is committed to building a culture that advocates diversity, inclusivity, and growth. If you are a talented, output-driven individual that shares our values, feel free to submit your application.