Digital CRM Lead
PT Prodia Widyahusada Tbk. (Prodia)
- Central Jakarta, IndonesiaCentral Jakarta, DKI Jakarta, IndonesiaCentral JakartaDKI JakartaIndonesiaIndonesia
- Toàn thời gianFULL_TIME
Đã hết hạn 8 months ago
2023-08-30T17:00:00+00:00Công việc đã đóng.
Miêu Tả Về Công Việc
- Ensure the achievement of customers acquired through digital and traditional campaigns
- Drive strategy for omni-channel acquisition in order to engage members and improve retention and growth (This includes channel strategy for email, web push, and in-app push)
- Create, maintain, monitor and optimize CRM programs, including crafting content, managing system triggers, increased personalization, targeted segmentation, etc.
- Analyze data sets and weekly documentation of all retention activities on our CRM tool (e.g. MoEnagge)
- Provide A/B testing activities using other campaign channels (e.g., email, push notif, in-app banner)
Trình độ tối thiểu
- Bachelor's degree in CRM, marketing, business, data, or relevant fields
- 5+ years relevant work experience in branding and/or digital marketing campaigns
- Experienced leveraging data & analytics to improve in-app retention through CRM tools/software
- Experienced in using MoEnagage Prior experience leading CRM / marketing teams
- Experience in the healthcare industry a plus
- Strong communication skills (verbal, written, and visual)
- Fluency in English and Bahasa (both verbal and written)
Tóm tắt công việc
- Trình Độ Công Việc
- Trình độ nhân viên cấp trung bình / cấp quản lý
- Ngành Nghề
- Sales and Marketing
- Yêu cầu học vấn
- Tốt nghiệp Cử nhân
- Nhà tuyển dụng trả lời hồ sơ
- Always
- Địa chỉ văn phòng
- Prodia Tower, Jl. Kramat Raya No. 150, Jakarta 10430, Indonesia
- Ngành nghề
- Hospital / Health Care
- Vị trí đang tuyển
- 1 vị trí tuyển dụng mới
- Trang web
- https://prodia.co.id/id
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Về PT Prodia Widyahusada Tbk. (Prodia)
Laboratorium Klinik Prodia didirikan pertama kali di Solo, Jawa Tengah, pada tanggal 7 Mei 1973 oleh beberapa orang idealis berlatar belakang pendidikan farmasi. Sejak awal, Drs. Andi Wijaya, MBA, PhD. beserta seluruh pendiri lainnya tetap menjaga komitmen untuk mempersembahkan hasil pemeriksaan terbaik dengan layanan sepenuh hati. Komitmen itulah yang mengantarkan Prodia menjadi Laboratorium Klinik terbaik dan terbesar di Indonesia seperti sekarang ini serta menjadi pusat rujukan nasional.
Mulai tahun 2009, Prodia mengusung tema 'Love for Quality' sebagai inspirasi bagi seluruh karyawan Prodia dalam memberikan layanan kepada pelanggan. 'Love for Quality' merupakan perwujudan upaya perbaikan tanpa henti yang dilandasi rasa cinta demi mempersembahkan layanan berkualitas, karena Prodia percaya bahwa cinta dan Anda pelanggan setia, merupakan suatu kesatuan yang tak terpisahkan.