Brand Content Creator | Global  

About AffinityX

As a global leader in providing white-labeled digital marketing services, Affinity X is deeply committed to helping leading brands and local businesses grow through tech-enabled, data-driven solutions. We provide virtually unlimited scale in operations simplifying the complexity of digital advertising that results in faster turn times and predictable quality and performance.

We are deeply passionate about Creating the best user experience and providing solutions (i.e. cost savings, process changes, efficiencies, revenue growth, new products) with high reliability.

We can be the best in the world Using our data and experience to recommend the best performing marketing and advertising solutions (i.e. enabling technologies, data / AI, design, paid media ad platforms, web presence and tools) to provide solutions for our clients.

What drives our economic engine? “Return on invested hour” is the key measurement to drive profitability and our economic engine.

AffinityX is looking for a Branded Content Creator to help capture the heart and soul of our organization while producing high-quality content and documentation that contributes to the overall success of our various products. In this role, you’ll represent our voice by researching, crafting, and creating content that spans various platforms and uses, including documentation for our technology platforms, website(s), blogs, emails, and social channels. You will join a team of talented developers, quality engineers, product managers, marketers and usability experts to make our products easier to understand and use.

Reports to: Global Marketing Director

Employment Type: Full-Time, Permanent

Location: Remote US or Manilla, Philippines

Responsibilities and Essential Duties: (Other duties may be assigned)

● Work with internal teams to obtain and develop and maintain a strong understanding of AffinityX products and solutions, as well as their content and documentation needs and priorities

● Build and maintain valued relationships with key internal stakeholders

● Marketing Product Content:

○ Utilize market research to learn about current content trends & information relevant to our client industries, specializations, and target audiences

○ Create content strategies and develop / curate content that aligns with AffinityX business goals and objectives, and drives high engagement

○ Adapt content for application and implementation across multiple channels including emails, video scripts, websites, blogs, white papers, press releases, sales collateral, social channels, native and targeted ad campaigns and sponsored / affiliate content

○ Work with the Marketing team to produce new content (in many forms) and generate future ideas

● Technology Product Content:

○ Produce high-quality technical documentation that meets applicable standards and is appropriate for its intended audience

○ Write easy-to-understand user interface content, online help and developer guides

○ Create tutorials to help end-users use a variety of applications

○ Analyze existing and potential content, focusing on repurposing and single-sourcing opportunities

○ Ensure the materials stay up to date as the platforms and user interface changes over time

○ Responsible for client facing and internal release notes.

● Serve as editor-in-chief for AffinityX’s content strategies to ensure quality, clarity, and consistency in voice

● Maintain a calendar of project deadlines and content launch dates

● Perform research and stay up to date on the latest developments in terms of search engine optimization, content trends and consumer behavior

● Maintain a strong understanding of SEO best practices as it relates to content development and implementation

Skill & Experience Requirements:

• Proven working experience in technical writing of software documentation
• 3 to 5 years of experience in digital marketing, copywriting, social media marketing, content marketing, strategic communication, and brand building & management. (B2B) (B2C)
• Preferably with an agency or sales experience.
• Creative-minded with an ability to conceive interesting ideas for new content
• Strong project management skills
• Exceptional interpersonal, verbal & written communications skills (English)
• Highly organized and detail driven
• Ability to handle changing priorities and requests from multiple team members
• Desire to stay current with the latest marketing trends
• Ability to deliver high-quality technical documentation with a keen eye for detail
• Ability to quickly grasp complex digital and technical concepts and make them easily understandable in text and imagery
• Strong working knowledge of Microsoft Office