Advertising & Promotions Specialist (For Pooling)
ABS-CBN Star Cinema
- Quezon City, PhilippinesGround Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, PhilippinesQuezon CityMetro ManilaPhilippinesPhilippines
- Toàn thời gianFULL_TIME
Đã hết hạn 4 years ago
2020-08-30T16:00:00+00:00Công việc đã đóng.
Miêu Tả Về Công Việc
Position Summary
Responsible for the implementation of overall advertising & Promotions Campaign of movies/videos of Star Cinema.
Duties and Responsibilities:
- Understand, study, and apply market trends and consumer behavior.
- Conceptualizes and executes promotion campaigns/strategies and slants in accordance with the targets/goals set by management.
- Facilitates campaign brainstorming and initiates concept development of promotional campaign brainstorming and initiates concept development of promotional campaigns/strategies for each project.
- Prepares Master Advertising & Promotion Calendar and ensures adherence to approved plans of assigned projects.
- Conceptualizes and presents media events, media plan, executions pegs, and final output
- Monitors implementation of the entire campaign plan.
- Coordinates with independent Promo Contractors, Publicists, Artist handlers, and Supplier.
Trình độ tối thiểu
- Mastery of Marketing Strategies for all platforms
- Understanding of different market segments, demographics, and psychographics
- PR and Negotiating Skills
- Appreciation of creative narratives, ability to understand character development, story arcs, and the like
- Ability to manage to people as accounts head
Tóm tắt công việc
- Trình Độ Công Việc
- Phó Giám Sát/Giám Sát
- Ngành Nghề
- Media and Creatives
- Yêu cầu học vấn
- Tốt nghiệp Cử nhân
- Nhà tuyển dụng trả lời hồ sơ
- Once in a while
- Địa chỉ văn phòng
- Ground Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines
- Vị trí đang tuyển
- 1 vị trí tuyển dụng mới
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Về ABS-CBN Star Cinema
Experience Life through Movies
ABS-CBN Film Productions, Inc. or Star Cinema is one of the leading Filipino Film production and distribution outfit. It has produced more than 240 films in various genres that suit the preferences of Filipinos of all ages and background from anywhere in the world.
As of 2015, Star Cinema has captured more than 83% of the theatrical market share. More than half of its total releases reached and exceeded the 200M mark in the box office with Sisterakas (2012) and It Takes a Man and a Woman (2013) earning more than 400M worldwide. Girl, Boy Bakla, Tomboy has reached more than 400M at the box office becoming the highest grossing Filipino movie of all time.
Star Cinema continues to dominate the industry by producing multi-awarded and box office movies that set the trend in Philippine cinema.