TRADITIONAL FRANCHISE RECRUITMENT

We have somehow all subscribed to this notion whereby you need to employ a Franchise Recruitment or Development Manager full time – but who REALLY benefits from this?? 

The company doesn’t – let me explain

 By adding extra employment costs, it decreases your cashflow and therefore you are unable to afford more lead generating activities – which ultimately leads to less new franchisees. The average true cost of a Business Development manager is more than $125,000 cash.  


According to Jason Gehrke from the Franchise Advisory Centre, the average cost of procuring a new Franchisee is about $15,000. By redeploying these company resources into lead generating activities you could easily add an additional 8-10 franchisees – with the added bonus of being more affordable due to increased income from the Franchise Service Fee.

With FranRecruit, we partner with you to maximise your advertising $ in order to efficiently and effectively increase your franchise network. 


Franchise Australia

<p>The GHL Professional will be responsible for administering the GHL platform to develop and execute digital marketing strategies that drive growth and achieve client objectives. This role requires a deep understanding of GHL, excellent analytical skills, and a passion for staying up-to-date with digital marketing trends.</p>

<p>Key Responsibilities:</p>

<ul>
	<li>Employing digital marketing strategies using the GHL platform to meet client goals and objectives.</li>
	<li>Customize GHL workflows, automation, and funnels to align with client requirements.</li>
	<li>Design lead generation and nurturing campaigns using GHL's features and integrations.</li>
	<li>Implement and manage marketing automation workflows within GHL.</li>
	<li>Monitor and optimize automation sequences to improve conversion rates.</li>
	<li>Build and optimize sales funnels within GHL, including landing pages, forms, and call-to-actions.</li>
	<li>Collaborate with sales teams to ensure smooth lead handoffs and follow-ups.</li>
	<li>Provide support to internal team members on GHL CRM usage.</li>
	<li>Utilize GHL analytics and reporting tools to track and measure campaign performance.</li>
	<li>Identify areas for optimization and cost-efficiency improvements.</li>
	<li>Present campaign results and strategies to clients and internal teams.</li>
	<li>Act as the primary point of contact for clients regarding GHL-related matters.</li>
	<li>Provide proactive recommendations and updates to clients.</li>
	<li>Manage client expectations and ensure a high level of client satisfaction.</li>
</ul>

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GHL Professional