Media Planner and Buyer
Zeno Group Indonesia
- South Jakarta, IndonesiaRecapital Building 2nd Floor, Jl Aditiawarman Kav 55, South Jakarta, Jakarta, IndonesiaSouth JakartaJakartaIndonesiaIndonesia
- Toàn thời gianFULL_TIME
Miêu Tả Về Công Việc
As a media planner/buyer, you will own the day-to- day logistics in the planning, implementing and maintaining of digital media campaigns – with a focus on SEM, social media and mobile. Ultimately, this role drives innovation and cultivates key partnerships to deliver the best digital media opportunities to the client.
Primary Responsibilities
- Prepare and execute media plans inclusive of target and geography analysis, budget allocation across channels, scheduling, support levels, developing and reviewing RFPs, program/site selection, implementing tracking codes and pixels, and reporting
- Monitor and optimize campaigns appropriately based on clients’ goals and data analysis
- Employ Zeno Group’s suite of planning, evaluation and buying for application/analysis into competitive landscape, target digital consumption support, plan development and reporting
- Monitor, manage and optimize self-service paid social activation across relevant social environments
- Investigate cross-channel opportunities
- Facilitate competitive analysis as required by clients
- Develop agency points of view on media opportunities for submission to the client
- Work with strategy account, creative, analytics and finance departments as part of the media management process
- Thorough QA of all campaign executions
Trình độ tối thiểu
- 2+ years of experience in the strategy, execution & optimization of digital media campaigns with a focus in SEM, Paid Social Media and Mobile
- Strong experience working in social platforms natively and within PMD technology for paid social media
- Proficiency in Google AdWords, Facebook Power Editor, Google DBM, DCM, GTM, GA and other third-party digital ad tech
- Ability to clearly explain and summarize information (oral and written) in English
- Strong quantitative and analytical skills
- Strong understanding of interactive research tools
- Exposure to and interest in programmatic digital (RTB, trading desks/DSP/DMP) strategies
- Experience in multi-touch attribution a plus
Tóm tắt công việc
- Trình Độ Công Việc
- Phó Giám Sát/Giám Sát
- Ngành Nghề
- Media and Creatives
- Yêu cầu học vấn
- Tốt nghiệp Cử nhân
- Nhà tuyển dụng trả lời hồ sơ
- Once in a while
- Địa chỉ văn phòng
- Recapital Building 2nd Floor, Jl Aditiawarman Kav 55, South Jakarta, Jakarta, Indonesia
- Ngành nghề
- Marketing / Advertising / Sales
- Vị trí đang tuyển
- 1 vị trí tuyển dụng mới
Về Zeno Group Indonesia
We’re an agency ideally built for the challenges of today – and tomorrow. Mid-sized, yet global. Audaciously creative, yet pragmatic in applying our thinking. Relentless in chasing results that drive business value.
Converged at the core, the way we create strategy and develop ideas is holistic, and we are tapped into the cultural heat of the day. We operate as one P&L, enabling us to handcraft the best team and work for clients.
In many ways, we’re the best of both worlds. Agile and entrepreneurial in how we work, yet big enough to handle the largest and most complex assignments. Structured so that all clients benefit from persistent creativity and the direct, daily involvement of our most senior people.
We are fiercely independent, giving us the control to wrestle with a changing world of opportunity and reinvest in our business.
Zeno Group is a DJE Holdings company.