Email Marketing Specialist  

• Create email marketing campaigns to promote products or services.
• Ensure marketing messages are conveyed clearly and delivered properly to prospects.
• Ensure messages are sent in proper form and template.
• Proofread emails for clarity, grammar, and spelling.
• Develop contact strategies in line with the company’s/product’s target audience
• Include specific graphics, incentives, and detailed descriptions.
• Review messages for brevity.
• Send messages to those who have opted in for messages.
• Ensure messages are mobile-friendly.
• Create a database of emails for lead generation.
• Follow up on interested respondents and purge non-deliverable email addresses and opt-outs.
• Include persuasive 'call-to-actions' in advertisements and promotions.
• Track and analyze direct and interactive marketing campaigns.
• Use statistical analysis and reports to modify and create future campaigns.

• BA in Business Admin or Marketing preferred
• 3+ years of experience in Marketing with solid experience in email marketing campaigns
• Experience working in a startup environment
• Exceptional written and verbal communication skills

Skills:

• Self starter
• Time management
• Innovative
• Collaborative
• Adaptive