Digital Media Planner and Buyer  

Are you passionate about digital marketing and e-commerce? Have you done digital media planning and buying? Do you want to help bring brands to the next level of success online? If yes, then you might just be the right person we are looking for!

As a Digital Media Planner, you will be responsible for planning, negotiating and executing digital media plans, with focus on e-commerce and lead generation. You will be part of the end-to-end process, from the digital strategy to conceptualizing and executing promotions and digital media plans, up to driving and tracking sales to customers!

You won't be alone in this journey. With you will be a team of accounts, creatives, and digital experts whose purpose is to help you and the client achieve their marketing and ecommerce goals.

Major Tasks, Responsibilities and Key Accountabilities

• Develop digital media strategy for agency clients, taking into account audience segments, online media trends and current digital ad formats.
• Develop and manage digital media plans; negotiate and purchase media
• Manage the day-to-day implementation, and optimization of campaign activities
• Closely monitor campaigns and executions ensuring agreed KPIs are achieved or surpassed
• Manage campaign authorizations, budgets, and reconciliation process
• Interact and maintain rapport with digital media publishers
• Analyze research data and media/marketing information; shares information with clients
• Monitor and assess ongoing campaign performance; assist in strategic analysis of campaigns
• Prepare client reports and other official documents
• Other responsibilities as assigned

Years of Relevant Experience

2-4 years experience in a digital media planning/buying position, including programmatic digital media planning and buying. This is a hard requirement - if you have no experience in digital media planning and buying, your application will be rejected.

Preferred Qualifications

• Bachelor degree in related field or equivalent work experience
• Strong analytical and number skills
• Project management, good at multi-tasking and organization.
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)
• Experience analyzing data and market research
• Basic statistical analysis experience is a plus
• Google Adwords and FB Blueprint certification a plus

Knowledge, Skills, Abilities & Competencies

• Must be a self-starter, with strong planning and organizational skills and the ability to work with minimal direction
• Excellent communication skills
• Strong time-management and organizational skills
• Strong written, verbal communication and negotiation skills. Good presentation skills a plus
• Experience managing multiple, competing priorities, duties and/or projects. Proven ability to accommodate evolving responsibilities and last minute changes