Digital Marketing Manager for B2B (SaaS)
Baytech BPO Corporation
- Pasig, PhilippinesUnit 2505, 25/F, Discover Center ADB Avenue, Ortigas Center, Pasig City, Pasig, Metro Manila, PhilippinesPasigMetro ManilaPhilippinesPhilippinesTELECOMMUTE
- Toàn thời gianFULL_TIME
Đã hết hạn 5 years ago
2019-10-30T16:00:00+00:00Công việc đã đóng.
Miêu Tả Về Công Việc
- Plan, execute, and measure business-to-business digital marketing programs (digital media, database marketing, online marketing, search engine, social media, websites, etc) across multiple channels with extensive experience in paid media buying on channels like LinkedIn, Facebook, SEM and display advertising.
- Define and drive marketing programs to generate/accelerate/reactivate sales pipeline across various stages of buying cycle and personas.
- Develop, implement, and iterate on full life-cycle B2B demand generation campaigns, using a variety of channels and tactics based on campaign goals and target audiences to enable the sales team to qualify and win deals faster.
- Record and analyze performance data as well as enterprise software buying behavior data from our acquisition campaigns and provide insight to the team on a weekly basis.
- Contribute directly to building and executing upon a robust content calendar that educates buyer personas and addresses customer pain points across the marketing funnel. Perform continued audience research, persona planning, and discovery of current trends.
Trình độ tối thiểu
- 5+ years experience of hands-on digital marketing experience within an established B2B software brand or agency is preferred.
- Experience with marketing automation platforms (Hubspot is preferred), sales CRM and analytic platforms (Google Analytics, etc). Knowledge of multi-touch attribution and conversion tracking.
- Experience with CMS Software (Wordpress + some HTML), landing Page creation, SEO/SEM campaigns, A/B testing and multivariate experiments.
- Experience with Account Based Marketing, organic marketing, including website optimization, paid marketing, including Google AdWords (Search, retargeting, and Display) and Paid Social (LinkedIn and Twitter).
- Nimble and agile team player with ability to thrive in a fast-paced startup environment where direction and goals can pivot quickly to meet business objectives.
- Quantitative and data-driven thinking to marketing ideation, planning and execution.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
Đặc quyền và lợi ích
Work from Home
Special Leave Benefits for Women
Single Parent Leave
Gym Membership
Medical / Health Insurance
Paid Sick Leave
Free Lunch or Snacks
Performance Bonus
Paid Bereavement/Family Leave
Paid Vacation Leave
Paid Holidays
Flexitime
Maternity & Paternity Leave
Kỹ năng cần thiết
- Google Analytics
- Search Engine Optimization (SEO)
- Content Marketing
Tóm tắt công việc
- Trình Độ Công Việc
- Trình độ nhân viên cấp trung bình / cấp quản lý
- Ngành Nghề
- Sales and Marketing
- Yêu cầu học vấn
- Tốt nghiệp Cử nhân
- Nhà tuyển dụng trả lời hồ sơ
- Sometimes
- Địa chỉ văn phòng
- Discovery Center ADB Avenue, Ortigas Center, Pasig City
- Ngành nghề
- Business Process Outsourcing
- Vị trí đang tuyển
- 1 vị trí tuyển dụng mới
- Trang web
- http://baytech.ph
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Về Baytech BPO Corporation
Established in 2016, Baytech BPO aims to provide our clients with solutions that actually work. The team is composed of online marketing professionals with a combined experience of over 30 years in the industry.
The rise of e-commerce websites have ballooned over the past decade and as quickly as they are created, they die out just as fast. Setting up an online business we make sure that we create a business for our clients that will actually create profit.
Frustrated by our own experience with outsourcing services, we know what it is like to be in our clients’ shoes. That gives us the edge when it comes to anticipating client needs.
With Baytech, you can be sure to get the best quality service.
Send us an email to know more about our services.