Copywriter for Branded Content
ABS-CBN Corporation
- Quezon City, PhilippinesGround Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines, Quezon City, Metro Manila, PhilippinesQuezon CityMetro ManilaPhilippinesPhilippines
- Toàn thời gianFULL_TIME
Công việc đã đóng.
Miêu Tả Về Công Việc
POSITION SUMMARY
- Is responsible for generating stand-alone copy, or text to complement visual concepts created by an art director, across many digital platforms and marketing material, including, but not limited to: social media, articles, videos, etc.
- Is expected to develop their skills for writing to expand and improve. Will also be required to develop engaging concepts that fulfill client requirements and expectations.
- The role involves using feedback from colleagues to sharpen writing skills and create finished pieces that attract and persuade, and tell a story.
- All copy created by a needs to be interesting, while adhering to the objectives of the project, staying within brief and being completely grammatically accurate.
MAJOR DUTIES AND RESPONSIBILITIES
- Write clear, attractive copy with a distinct voice
- Edit and proofread copy as needed
- Source images and other content as necessary
- Interpret copywriting briefs to understand project requirements
- Collaborate with the team to conceptualize and develop creative campaigns or tactical material strategically aligned to the brief
- Conceptualize and execute strategically aligned ideas in branded content
- Create entertaining, and engaging stories
- Attend presentations and shoots as necessary
Trình độ tối thiểu
KNOWLEDGE/EXPERIENCE/SKILLS REQUIRED:
- Bachelor's degree holder
- Must have at least 2 years work experience
- Must be a strong storyteller with sharp wit, a good sense of humor, and detail-oriented.
- Must be highly creative and imaginative
- Should have an interest in commerce, pop culture, and new advertising trends and techniques.
- Must have a curious mind with an inquisitive nature and a broad range of interests.
- A team player with a collaborative spirit, willing and able to deliver beyond what is expected.
- Must be able to work independently with time-management and organizational skills.
- Must have a positive work ethic
- Grace to work under pressure is a plus
- Knowledge of online content strategy and creation
- Excellent writing, editing, and proofreading skills
- Simultaneously manage multiple projects with short deadlines
- Exceptional skill with the nuances of social media writing, including the use of hashtags, emojis, and acronyms is a plus
- Solid understanding of SEO concepts preferred
Kỹ năng cần thiết
- Copywriting
Khóa học ưa thích
- Advertising & Public Relations
- Mass Communication [Advertising]
- Mass Communication
Tóm tắt công việc
- Trình Độ Công Việc
- Phó Giám Sát/Giám Sát
- Ngành Nghề
- Writing and Content
- Yêu cầu học vấn
- Tốt nghiệp Cử nhân
- Nhà tuyển dụng trả lời hồ sơ
- Always
- Địa chỉ văn phòng
- Ground Floor ELJ Building, ABS-CBN Compound, Mother Ignacia Avenue, 1100 Metro Manila, Quezon City, Metro Manila, Philippines
- Ngành nghề
- Entertainment / Film / News and Current Affairs / Public Service / Publishing / Digital, etc.
- Vị trí đang tuyển
- 2 vị trí tuyển dụng mới
- Trang web
- https://careers.abs-cbn.com/
Về ABS-CBN Corporation
ABS-CBN is considered one of the country’s leading media and entertainment companies, with service offerings across the different platforms of media, servicing a wide array of customer segments.
As an organization, ABS-CBN affirms its mission of being in the service of the Filipino and all of its stakeholders worldwide. The company is driven to pioneer, innovate and adapt as it continues to provide information, news and entertainment that connects Filipinos with one another and with their community - wherever they may be. ABS-CBN is firmly committed to pursuing excellence.
ABS-CBN’s line of businesses include:
• Content Production and Distribution is comprised of content exhibition on free terrestrial television (TV), cable channels and on-line streaming platforms; global operations; films or movies; music; narrowcast; digital; print and on-line publications; and live events and concerts.
• News and public affairs programs; News delivery platforms
• The company delivers television programming outside of the Philippines to over 3 million viewers in North America, the Middle East, Europe, Japan, Australia, Canada, and other countries in Asia, through the internet and the Company’s global distribution platform, TFC, using DTH satellite service, cable television channels, IPTV, mobile applications and video streaming services.
• Films
• Music
• Digital
• Live events and concerts
• Cable and broadband
Teams working in ABS-CBN live out these core values, collectively called “The Kapamilya Way”:
• Service Orientation
• Meritocracy
• Excellence
• Teamwork and Partnerships
• Teaching and Learning
• Honesty, Integrity, and Respect