Lifecycle Manager
Home Credit Indonesia
- South Jakarta, IndonesiaPlaza Oleos, South Jakarta, DKI Jakarta, Indonesia, South Jakarta, DKI Jakarta, IndonesiaSouth JakartaDKI JakartaIndonesiaIndonesia
- Full timeFULL_TIME
Expired 5 years ago
2019-06-21T17:00:00+00:00Job closed.
Job Description
- Design, develop and execute comprehensive cross sell, up-sell and retention strategies for existing customers
- Drive profitability improvement by ongoing optimization of LTV parameters for cross-selling products
- Ensure relevant value proposition / communication to existing customer groups /segments
- Tracking of various programs and campaigns profitability (CBA, ROI) and initiate changes for improved performance
- Monitor campaign implementation in the channels and take corrective actions for improved performance
- Initiate Champion /Challenger tests and modify existing set up to increase impact
- Active cooperation with the other CRM areas to achieve sales targets
- Work with all Stakeholders - Risk, Product, Finance, Marketing, IT, Operations, Customer Experience, other CRM teams to drive better customer engagement and profitability
- Manage the team performance
Minimum Qualifications
- Bachelor’s degree (preferably in Economics / Marketing) or equivalent combination of education and experience
- 3 years experience in similar position (CRM, Loyalty, Retention, Direct Marketing, Customer Value Management)
- Prior exposure to CRM / lifecycle management in Financial / Service companies
- Strong analytical skills
- Comfortable with CRM technology
- Good level of English
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Management and Consultancy
- Educational Requirement
- Bachelor's degree graduate
- Office Address
- Plaza Oleos, South Jakarta, DKI Jakarta, Indonesia
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About Home Credit Indonesia
Home Credit is a multinational tech-based financial services company. We exist in 9 countries around the world. Our vision is to bring to market financial products that improve the life and lifestyles of our customers. From financing, protection, PayLater, to e-money – we got them covered! Our presence can be found both online and offline.
We responsibly deliver trusted financial services that customers and business partners access via their channel of choice. We continually meet evolving needs, both directly and through innovative ecosystems – helping to build a more resilient world.
Everyone at Home Credit Indonesia is not afraid of new challenges. Our passion is not only to create new innovations, but we also hold a strong courage and continue to seek chances to turn our innovative visions into reality. More than our 6.000 employees embrace these values to ensure our success in building a better today and a brighter tomorrow.