Senior Content Writer
StraightArrow Corporation
- Pasig, Philippines5F, Silvercity Annex 1, Frontera Verde, Pasig, Metro Manila, PhilippinesPasigMetro ManilaPhilippinesPhilippines
- Penuh waktuFULL_TIME
Deskripsi Pekerjaan
The Senior Writer will work directly with our international clients to produce high-quality B2B content for digital marketing campaigns. You will be able to manage clients effectively and collaborate with a team of creatives for cross-platform content production and campaign delivery. Experience in B2B marketing is preferred, but not mandatory.
Responsibilities:
- Independently develop, research, and produce high-quality B2B content including ad copy, blogs, white papers, digital campaigns, video scripts, and other collateral for lead generation
- Complete audits of client content libraries and provide recommendations on TOFU, MOFU, and BOFU assets in line with campaign and client objectives
- Communicate with CEOs, CMOs, and other business leaders and SMEs to understand their interests and execute on target pain points in all messaging
- Work with client stakeholders to develop and execute on digital content marketing strategy for global technology businesses, including personas, brand voice and tone guidelines, and messaging angles for different stages of the marketing funnel
- Clarify requirements and project scope based on stakeholder input, and engage with clients to establish procedures for content operations and KPIs for marketing copy
- Coordinate priorities and proactively identify dependencies or issues that put deliverables at risk
- Collaborate with team (including Design, UI/UX, Video, Campaigns, Data) and analyze performance data to launch digital campaigns, solve problems, formulate ideas, and improve content and campaign effectiveness in line with client objectives
- Train and/or mentor junior writers using company’s best practices
- Do continuous research and learning on content marketing best practices
Kualifikasi Minimum
Requirements:
- 7 to 10 years of professional writing experience (attachments and/or links to published articles and long-form writing are required)
- Bachelor’s degree or post-graduate diploma in marketing, business, journalism (a background in business journalism is a big plus), OR equivalent
- Demonstrated ability to write clear, concise, conversational, grammatically correct, and factually accurate content
- Significant experience making complex concepts easily understood and remembered
- Ability to think creatively and strategically about content
- Expertise in content marketing and demand generation
- Familiarity and understanding of business and technology
- Great research and organizational capabilities
- Ability to learn quickly and adapt to changing needs
- Ability to onboard and train new writers effectively
- Strong quality control and feedback skills to maintain writing standards
- Amenable to work twice a week onsite
Portfolio Requirements
- Long-form content samples (blogs, publications, whitepapers, case studies)
- Short-form content samples (email copy, social media copy)
- Other content samples (editorial calendars, publishing calendars, video scripts, marketing presentations, content strategy presentations)
Salary starts from 68,000 pesos
Company-Initiated Benefits:
- Government-mandated benefits
- Drop-off Shuttle
- Sleeping Quarters
- Time Off (Leaves)
- Health & Dental Insurance under Avega by Intellicare
- 15% Night Shift Differential for US shifts
Fasilitas dan Tunjangan
- Special Leave Benefits for Women
- Medical / Health Insurance
- Paid Sick Leave
- Paid Bereavement/Family Leave
- Paid Holidays
- Paid Vacation Leave
- Maternity & Paternity Leave
Keahlian yang diperlukan
- Sales and Marketing Knowledge
- Content Marketing
Jurusan yang Diminati
- Journalism
- Communication
- Marketing
Ringkasan Perkerjaan
- Tingkat Posisi
- Mid-Senior Level Manager
- Spesialisasi
- Sales and Marketing
- Persyaratan tingkat pendidikan
- Lulus program Sarjana (S1)
- Alamat Kantor
- 5F, Silvercity Annex 1, Frontera Verde, Pasig, Metro Manila, Philippines
Tentang StraightArrow Corporation
StraightArrow Corporation is a creative process outsourcing company that supports creative and advertising agencies, marketing teams, and business owners by providing a repertoire of outsourced creative services to implement their marketing campaigns.
Our primary clients are located in the US, UK, and Australia and enlist our services to execute and refine marketing processes, allowing them to focus on developing strategies and fulfilling core functions. We provide industry experience and insight, technical expertise, and, as a Google and HubSpot partner agency, technological support.
Our in-house team of graphic designers, web developers, communication specialists, market researchers and analysts are backed up by a roster of over a thousand creatives from different fields.
Our Services:
Graphic Design, Social Media Management, Website & Application Development, Content Marketing, Search Engine Optimization, Inbound Marketing, Business Analytics and Project Management.
WHY JOIN US?
StraightArrow Corporation's core service is to provide creative talent to support our clients. Our people are a happy mix of designers, copywriters, graphic designers, developers, analysts and marketers of other disciplines—all driven to deliver exceptional results through diligent, upstanding work.
We envision ourselves as becoming one of the most admired companies in the Philippines: a pioneer in offshore creative services and a leader in the outsourcing industry.
If you love innovation and hate mediocrity, if you wish to test and hone your skills, then come and challenge your limits with us—we’d be happy to have you.
Our Benefits:
Monthly Pamper Benefit, Free Breakfast, Perfect Attendance Awards, Outpatient Reimbursement, Free Shuttle Service, Paid Holidays, Paid Vacation Leave, Paid Sick Leave, Maternity & Paternity Leave, Special Leave Benefits for Women and Life Insurance, Meal Allowance, Transportation Allowance, Medical / Health Insurance, 13th Month Pay, Night Differential, Birthday GCs