SEM Manager  

1. Independently responsible for SEM advertising placement and operational analysis, adjusting advertising promotion strategies according to the analysis results.
2. Good at Google ads keyword advertising, have own ideas and skills, and be familiar with various types of advertising.
3. Track, report, and analyse website analytics and PPC initiatives and campaigns；
4. Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in paid search campaigns；
5. Manage paid campaigns across multiple sources, including but not limited to: Facebook, Google (Search, YouTube, Display), Microsoft Ads;

1. Bachelor's degree or above;
2. At least 3 years of experience in SEM;
3. Experience performing keyword research and a solid understanding of the marketplace；
4. Pay attention to industry trends, analyze and research peer competitors, keep pace with the times, and keep learning.
5. Have a relatively deep understanding and grasp of the operating principles and mechanisms of the Google advertising network, and have systematic experience and ideas for account structure building and advertising optimization.
6. Have experience in APP store Marketing;
7. Excellent communication skill