Marketing and Admissions Manager
CIIT College of Arts and Technology
- Quezon City, Philippines94 Kamuning Road, Interweave Building, Quezon City, Metro Manila, PhilippinesQuezon CityMetro ManilaPhilippinesPhilippines
- Penuh waktuFULL_TIME
Berakhir a year ago
2022-10-30T16:00:00+00:00Deskripsi Pekerjaan
- Lead the team to drive growth across all target segments via acquisition of student enrollees.
- Develop and strengthen the brand of the school according to its vision
- Widen the school’s reach to its target segments based on the academic programs on offer
- Identify potential trends in the industry and open new academic programs that would help address the need of the industry for talented workforce or potential leads to new business endeavors
- Work with the Academics Department to develop the programs to be suitable for the target segments
- Manage end-to-end design and execution of strategic campaigns including concept ideation, media and demand planning, go-to-market strategy, and budget planning.
- React to mid-campaign performance and strategy shifts and optimize in between campaign activities whenever appropriate.
- Controls the digital corporate marketing budget with rigorous tracking and prioritization to deliver on business plan commitments
- Manage reporting and analysis across marketing campaigns, using data to drive better campaigns through a test and learn approach.
- Work with all key stakeholders and supporting functions (internal and external) to deliver high-quality work for creative, PR, social media, events, webinars, orientations, etc.
- Prioritize and demystify objectives or tasks into actionable next steps for the team.
- Ensure that the team always has the necessary skills to take on present and upcoming trends in marketing and business development
- Be the lead point of contact with partner agencies and guide them to execute best in class digital corporate platforms and digital campaigns
- Develop partnerships with digital agencies and regularly evaluate & assess their performance propose arising opportunities or to address upcoming challenges
Kualifikasi Minimum
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MBA or Master’s Degree in Marketing or related programs from top universities
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At least 5 - 7 years of direct and immersive experience in marketing campaign management and product development
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Proven track record of leading teams within organizations with a wealth of knowledge, experience, and confidence in identifying and solving problems or bottlenecks in the marketing/sales pipeline
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Experience in working on projects from ideation to completion
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General knowledge and enthusiasm with the technology and education space is an advantage
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Excellent knowledge of the Philippines market, deep understanding of consumer insights, and the digital marketing landscape.
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Results-oriented and data-driven. Able to make data-informed decisions for a marketing plan. Proven track record of utilizing data forming innovative and interesting ideas that are successfully operationalized into impactful marketing campaign execution.
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Profound understanding of the digital consumer journey and how to leverage the digital touchpoints to deliver incremental reach, higher traffic/conversion to e-commerce, and engagement.
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Resourceful and creative: Knack for identifying great marketing creative. You work well with creative people, knowing how they need to be briefed and managed in order to deliver the most impactful creative work.
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Relentlessly driven and seeks challenges: Willingness to drive growth and able to embrace and tackle challenges.
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Strong relationship-building and business communication skills
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Excellent command of the English Language (both written and verbal)
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The ability to work around new tools and processes is an advantage
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A passion to improve the education landscape in the Philippines
Fasilitas dan Tunjangan
Free Lunch or Snacks
Medical / Health Insurance
Paid Sick Leave
Employee Discounts
Paid Bereavement/Family Leave
Paid Holidays
Paid Vacation Leave
Maternity & Paternity Leave
Jurusan yang Diminati
- Marketing
- Business Administration [Business Management]
- Advertising
Ringkasan Perkerjaan
- Tingkat Posisi
- Mid-Senior Level Manager
- Spesialisasi
- Sales and Marketing
- Persyaratan tingkat pendidikan
- Lulus program Magister (S2)
- Respon rekruter ke lamaran
- Always
- Alamat Kantor
- 94 Kamuning Road, Interweave Building, Quezon City, Metro Manila, Philippines
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