- South Jakarta, IndonesiaJakarta, South Jakarta, Jakarta, IndonesiaSouth JakartaJakartaIndonesiaIndonesia
- Full time
- Involved in formulating and executing the CLM strategy to drive successful app registration, repeat learning and upgrade by working closely with the Marketing, Pricing, Product, Tech, content and UX teams.
- Leverage data and analytics to understand user behaviour.
- Conceptualise marketing campaigns, craft messaging & build relevant workflows by segmenting the user base appropriately to identify opportunity areas in the user's lifecycle.
- Effectively utilise push notifications, email campaigns to target users with relevant and personalized communication.
- Drive and monitor A/B tests and data driven experiments.
- Stays abreast of and recommends mobile & email marketing best practices.
- Lead the reporting, monitoring, tracking for the different campaigns & also publish appropriate performance dashboards.
- 3+ Years of Relevant Experience preferably in Online B2C company
- Must have a grasp on numbers and willing to handle large volumes of data and analysis
- Quick learner and highly action oriented with the ability to work in a fast paced and dynamic environment
- Ability to manage/influence multiple stakeholders, good cross functional skill
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