Paid Search Specialist
- Makati, PhilippinesMakati, Metro Manila, PhilippinesMakatiMetro ManilaPhilippinesPhilippines
- 80,000.00 - 90,000.00 PHP / monthPHP80,000.0090,000.0080,000.00MONTH
- Full time
Come Change the Travel Sector!
ZEN Rooms, one of the fastest-growing startups in Southeast Asia, is searching for a Paid Search Specialist to implement and create innovative campaign initiatives for the growth and success of the company.
About the role
We are seeking a full-time Paid Search Specialist with a minimum of 4 years’ experience managing AdWords/Google Ads accounts and PPC. Comfortable in coordinating strategies across various teams & departments, such as SEO and Social.
- Actively design, implement, and manage user acquisition campaigns across Google AdWords, Bing Ads, Facebook, LinkedIn, YouTube and other platforms with the goal of growing leads and maximizing ROI.
- Set goals, KPIs, and reports on data analytics from pre & post-campaign results to determine future initiatives.
- Continuously optimize campaigns through performance analysis, ad copy testing, quality score improvement, keyword management, and landing page testing for quality and efficiency results.
- Identify opportunities to test new campaign ideas and optimize to achieve full effectiveness of each campaign
- Work closely with members of the Content Marketing team to visualize and build campaign assets.
We are looking for someone who has a background on:
- 4+ years of digital marketing experience with a focus on lead generation and conversion through Facebook and Google Ads.
- Bachelor's degree in Business, Marketing or a technical field is preferred
With having the mindset & attitude of:
- An enthusiastic and innovative approach to acquisition with the ability to communicate results, key learnings, and areas of opportunity.
- Demonstrates ability in planning short & long term campaign initiatives and strategies
- Equipped with high intensity and energy to adapt in fast-paced environment
- Has a think-out-of-the-box attitude and mindset in solving numerous problems encountered
Equipped with these skills & knowledge:
- Has a bias in having analytical and data-driven solutions and results
- Expert with using and utilizing Excel functions (Pivot Tables, VLOOKUP, SUMIF formulas, etc.)
- Demonstrates Paid Search mastery with Facebook Ads & Google Ads (certifications preferred)
Perks and Benefits
- Paid Vacation Leave
- Paid Sick Leave
- Maternity & Paternity Leave
- Medical / Health Insurance
- Employee Discounts
- Free Lunch or Snacks
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