Senior Brand Manager  

Come Change the Travel Sector!

ZEN Rooms, the game-changer startup in the hospitality industry, is searching for a Sr. Brand Manager who will be in command for the overall brand integrity of the company.

About ZEN

We are an operating system for Southeast Asian budget & mid range hotels. We allow our hotel clients to be more productive and competitive: increase revenue, optimize cost base and increase guest trust & satisfaction. Through technological and operational solutions, we address the deep, widespread inefficiencies in the Southeast Asian budget & mid range hospitality sector.

By helping Southeast Asian hotels operate more efficiently: better value-for-money and safer, ZEN contributes daily to democratizing travel in Southeast Asia. Millions of travelers looking for the best value-for-money stay at ZEN franchised or operated properties each year.

ZEN Group is backed by the #1 Korean travel group Yanolja (funded by Booking.com/Agoda) and a leading group of institutional technology investors including Rocket Internet (behind Lazada etc)

Roles and Responsibilities

• Forefront director in the commanding of ZEN's overall brand integrity
• Execute marketing strategies to enable growth and sustainability of the company and its brand
• Innovate new brand ideas; ultimately delivering its expected profit, volume, and market share objectives
• Develop ad hoc creative projects aligned with the overall brand strategy
• Operate the day-to-day requirements, coordination, and implementation of branding strategies, concepts, and projects to all ZEN hotels

What profile are we looking for?

Academic and Work Experience

• Must hold a Bachelor's degree in Marketing, Mass Communication, Journalism, Advertising/Media, and other related courses from TOP 3 University
• At least 5 years of experience in branding
• Preferred experience in launching brands

Mindset and Attitude

• Unconventional thinking process enabling innovative branding ideas that are consistent and unique
• Flexible attitude with a drive to adapt to the varying day-to-day tasks needed to accomplish as Brand Manager
• Proactive and self-reliant with the given day-to-day tasks
• Detail-oriented in terms of facilitating the consistency of brand execution to the different resources and partner hotels of ZEN

Skill Sets

• Excellent oral and communication skills
• Knowledgeable on graphic design and its subsequent computer programs such as Photoshop or Illustrator
• Tech-savvy and updated on new trends