Zen Rooms
Zen Rooms

Marketing Communication Executive  

Zen Rooms

  • Central Jakarta, Indonesia
    Sudirman Park, Rukan Blok C, No. 38, Central Jakarta, DKI Jakarta, Indonesia
    Central Jakarta
    DKI Jakarta
    Indonesia
    Indonesia
  • Full timeFULL_TIME

Expired 5 years ago

2018-11-16T17:00:00+00:00
Job closed.

Job Description

  • In charge of the end-to-end Marketing function for our Business verticals
  • Develop key online and offline partnerships for branding and acquisition through affiliate and short-term promotional events
  • Offline marketing responsibilities are not limited to partnerships, events, creative communications and public relations
  • Online marketing responsibilities are not limited to digital optimisation on Google Adwords, Facebook, and social media
  • Identify, evaluate, and assess strategic business opportunities via consumer and industry related market/data research and trends and platforms
  • Work closely with Head of Marketing Regional & team to lead and develop the ATL/BTL marketing strategy, operation, and KPI achievement aligned with business objectives for both short and long term goals
  • Oversee and manage the execution of marketing calendar plan and channel budgets
  • Regularly monitor and analyze performance metrics of marketing campaigns and build processes of increasing efficient return on marketing dollars through data-driven decision making
  • In-depth knowledge in SEM, experience in managing SEM campaigns
  • In-depth knowledge in Facebook marketing, experience in managing Facebook campaigns from a prospecting and a conversion perspective
  • Experience in content marketing and initiating content marketing campaigns to drive user awareness
  • CRM/Retention Marketing, experience in in-app customer life cycle marketing driving user loyalty and retention
  • Data Driven, grounded on using data across the funnel to optimize marketing initiatives both offline and online
  • Cross Channel Media Planning, experience in media planning across offline and online media channel
  • Partnership and Business Development, ability to craft out partnership proposition to initiate value-adding partnership

Minimum Qualifications

  • An outstanding relationship builder with an established professional network in the market with a strong ambition to keep expanding this network;
  • Have 3-5 years experience in related work area
  • Commercial focus, results oriented and excellent communication & reporting skills;
  • Creative, persistent and outgoing personality, eager to learn;
  • Proactive, positive and self-motivated with ability to work without close supervision; and
  • Fluent in written and spoken English and Bahasa Indonesia

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while
Office Address
Sudirman Park, Rukan Blok C, No. 38, Central Jakarta, DKI Jakarta, Indonesia
Industry
Hospitality
Vacancy
2 openings
Website
http://www.zenrooms.com/

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About Zen Rooms

Founded in 2016 by Rocket Internet (Lazada, Zalora, Foodpanda), ZEN Rooms is the leading network of value hotels in South East Asia. Our mission is to provide great accommodation at a very affordable price!

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