UNV Marketing and Communication Officer (International UNV)  

“UNDP is the UN's global development network, an organization advocating for change and connecting countries to knowledge, experience and resources to help people build a better life. We are on the ground in about 170 countries and territories, including Indonesia, working to eradicate poverty while protecting the planet. UNDP supports implementation of the Sustainable Development Goals (SDGs). In Indonesia, UNDP works with the Government to integrate SDGs into national plan and policies.”

On 20 September 2011, Indonesia, as one of the 8 founding governments formally launched the Open Government Partnership (OGP), endorsed the Open Government Declaration, and announced its national action plan. Following the launch of OGP, President Yudhoyono established an online G2C system (LAPOR) that supports the national public service compliant management system (SP4N) under the coordination of the President’s Delivery Unit for Development Monitoring and Oversight (UKP4) in 2012.

LAPOR is an online citizen complaints management system and it was designed to increase public participation in the supervision of programs and government performance as well as the provision of public services. LAPOR is an integrated online system that is easily accessible through various online platforms including:

1) text messaging 1708 (based on Indonesia’s Independence day on 17 August),

2) mobile application (LAPOR!) on Android and Blackberry – IOS still under development,

3) the internet (www.lapor.go.id),

4) Facebook (facebook.com/ LayananPengaduanOnlineRakyat),

5) Twitter (@LAPOR1708 or #LAPOR),

6) YouTube (@LAPOR1708), and

7) Instagram (@LAPOR1708).

Through these online platforms, citizens can submit their petitions and complaints to uncover issues internally or in-service provision in highlighting existing challenges. the Ministry of Administrative and Bureaucratic Reforms (KemenPAN-RB) is the responsible agency for the management of daily operations and administration of LAPOR. Up until March 2017, LAPOR had attracted more than 560,000 users and continues to receive, on average, 800 daily reports through the platform. To this end, LAPOR has become the forerunner of national integrated complaints management systems.

Currently, under President Joko Widodo (Jokowi), LAPOR is still a cornerstone for complaints handling with KemenPAN-RB, KSP, and ORI as the national partners of the system. In 2016, LAPOR was defined as the National Public Service Complaints Management System (SP4N: Sistem Pengelolaan Pengaduan Pelayanan Publik Nasional) based on KemenPAN-RB regulation No.3/2015 which led to the Presidential Regulation No.76/2013 on the management of public complaints within public services. Together, KemenPAN-RB, ORI, and KSP manage LAPOR after the signing of Joint Memorandum of Understanding in March 2016 on the utilization of LAPOR as SP4N.

The United Nations Development Programme (UNDP) in Indonesia is initiating a new programme with the Korean International Cooperation Agency (KOICA) to support the Government of Indonesia in strengthening the capacity of government to handle civil
petitions that can improve public service provision over time. In doing so, UNDP and KOICA will establish a tripartite collaboration with KemenPAN-RB to develop a comprehensive and integrated national strategy on the public service complaint management system. This joint collaboration is also intended to capacitate respective agencies responsible for the management and operation of LAPOR.

The project aims to enhance the e-governance system if the government of Indonesia by strengthening of the national complaint handling system SP4N LAPOR!. In achieving the objective, there are three main output that expected to be achieved: 1) developed
masterplan and roadmap for a comprehensive national complaint handling system (SP4N-LAPOR!); 2) Enhanced institutional capacity on complaint handling of national and subnational governments through Invitational and Local trainings; and 3) Increased government and public awareness on SP4N-LAPOR!, and citizen participation to improve the system, with particular attention to women, youth, Persons with Disabilities (PwDs) and other marginalized groups of the population through Workshops and Promotions.

Under the supervision of the National Project Manager (NPM) for SP4N-LAPOR, the Marketing and Communication Officer provides inputs to the design, management and implementation of SP4N_LAPOR! project’s communications and publication strategies which are geared to showcase open access, participatory approach and accountability of the public service in the government sector and promote public and media outreach.

The Marketing and Communication Officer will need to work closely with NPM, Operations team, KemenPAN-RB, KOICA and particularly with Public relations Bureau of the UNDP.

Sustainable Development Goals 16. Peace, Justice and Strong Institutions

Task description
Within the delegated authority and under the supervision of National Project Manager of SP4N-LAPOR Project or his/her designated mandated representative(s), the UN Volunteer will:
1. Ensures planning and design of internal and external strategies for communications outreach focusing on achievement of the following results:

• Preparation and conduct of communications need assessment for SP4N-LAPOR! Project;
• Drafting/editing communications and outreach strategy based on corporate communications strategy and consultation with donor;
• Develop strategy to integrate advocacy and communications strategies into all aspects of SP4N-LAPOR! Project during activity formulations;

2. Ensure implementation of SP4N-LAPOR! Project’s strategy and plan focusing on the achievement of the following results:

• Implementation of SP4N-LAPOR! Project’s publications strategy and plan, based on corporate publications policy and donor requirements;
• Develop and produce knowledge management instrument and document in relation with the process and achievements and outputs of SP4N LAPOR Project;
• Coordination and management of SP4N-LAPOR! Project publication activities such as content management, norms for publishing, design, etc;
• Contact with printers and other suppliers to ensure production and ensure publications dissemination.

3. Supervision of the design and maintenance of SP4N-LAPOR! online and offline publication, focusing on the achievement of the following results:

• Supervision of the design and maintenance of the project’s news based on corporate requirements in cooperation with Country Office’s Communication staff;
• Preparation of the content for the online publication to ensure consistency of the materials;

4. Supports the business development focusing on achievement of the following results:
Launches and campaigns

• Promotion and maintenance of public information campaign on activities/outputs of SP4N-LAPOR! Project:
• Packaging and submission of project initiatives for donor review in collaboration with project’s staff and supervisor.

Outreach

• Maintenance of increased coverage and understanding of the SP4N-LAPOR! Project agency’s work in the country or pilot area
• through regular media contacts and provision of newsworthy information to national public and, where possible, donors.
• Organization of roundtable discussions, press conferences, briefing sessions, interviews, launches, etc.
• Ensured access for journalists to subject matter experts.
• Drafting/production of regular newsletter to donors.
• Preparation of donor reports, civic education and community awareness where appropriate to support projects.

Public Information

• Effective responses to inquiries for public information materials.

Furthermore, UN Volunteers are required to:- Strengthen their knowledge and understanding of the concept of volunteerism by reading relevant UNV and external publications and take active part in UNV activities (for instance in events that mark International Volunteer Day)- Be acquainted with and build on traditional and/or local forms of volunteerism in the host country- Provide annual and end of assignment reports on UN Volunteer actions, results and opportunities using UNV’s Volunteer Reporting Application- Contribute articles/write-ups on field experiences and submit them for UNV publications/websites, newsletters, press releases, etc.- Assist with the UNV Buddy Programme for newly-arrived UN Volunteers- Promote or advise local groups in the use of online volunteering, or encourage relevant local individuals and organizations to use the UNV Online Volunteering service whenever technically possible.

Results/Expected Outputs
As an active UNDP team member, efficient, timely, responsive, client-friendly and high-quality support rendered to UNDP and its beneficiaries in the accomplishment of her/his functions.

• The development of capacity through coaching, mentoring and formal on-the-job training, when working with (including supervising) national staff or (non-) governmental counter-parts, including Implementing Partners (IPs); • Age, Gender and Diversity (AGD) perspective is systematically applied, integrated and documented in all activities throughout the assignment • A final statement of achievements towards volunteerism for peace and development dur-ing the assignment, such as reporting on the number of volunteers mobilized, activities participated in and capacities developed.

Required Degree Level Master degree or equivalent
Education

• Bachelor or Master degree in Communications or Marketing or other relevant fields of study would be desirable, but it is not a requirement.
• Minimum 7 years of professional experience at national or international level in public relations, communications or advocacy for candidates with Master Degree and 9 years for candidates with Bachelor Degree;

Required experience 84 months
Experience Remark

• At least 7 years of professional work experience at the national and/or international level in public relation, or communication or marketing or other relevant programmes; experience with social marketing is an asset, as is experience working in the UN or other international development organization;
• Experience in managing media and campaign;

Language Skills
English (Mandatory) , Level - Fluent

Area of Expertise

• Journalism, mass media and broadcasting Mandatory
• Public information and reporting Mandatory
• Other communications related experience Mandatory
  

Area of Expertise Requirement

• Strong knowledge and experience in developing social marketing strategy and public campaign materials.
• Excellent analytical skill and advance computer skills required.
• Excellent oral and written skills; excellent drafting, formulation, reporting skills;
• Accuracy and professionalism in document production and editing;
• Excellent interpersonal skills; culturally and socially sensitive; ability to work inclusively and collaboratively with a range of partners, including grassroots community members, religious and youth organizations, and authorities at different levels; familiarity with tools and approaches of communications for development;
• Ability to work and adapt professionally and effectively in a challenging environment; ability to work effectively in a multicultural team of international and national personnel;
• Solid overall computer literacy, including proficiency in various MS Office applications (Excel, Word, etc.) and email/internet; familiarity with database management; and office technology equipment;
• Self-motivated, ability to work with minimum supervision; ability to work with tight deadlines

Need Driving Licence No
Competencies & Values

• Accountability
• Adaptability and Flexibility
• Building Trust
• Client Orientation
• Commitment and Motivation
• Commitment to Continuous Learning
• Communication
• Creativity
• Empowering Others
• Ethics and Values
• Integrity
• Judgement and Decision-making
• Knowledge Sharing
• Leadership
• Managing Performance
• Planning and Organizing
• Professionalism
• Respect for Diversity
• Self-Management
• Technological Awareness
• Vision
• Working in Teams